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University of South Florida Endangered Childhoods And Adoption Paper

University of South Florida Endangered Childhoods And Adoption Paper.

These are 3 separate assignments. Assignmnet 1: Do the research of Florida because that’s my home state.For this activity, students will be asked to conduct research on their own and create a report that presents information on adoption in their home state. In our learning materials for this week, we covered open and closed adoptions. We briefly discussed problems that could occur with either one. Your task for this week is to conduct research on open and closed adoption policies in the state where you are from. Check the Department of Child and Family Services, local adoption agencies, or other family resources for answers. Create a report that tells me how your state handles these types of adoptions, what the policies are, and how they are initiated. Furthermore, discuss what you see as pros or cons to the policies. Do they help or hurt families? Help or hurt children? Submit your report with citations. Assignment 2: This is In your article “Endangered Childhoods” the authors argue that “while people believe they are expressing their selves and attaining happiness they are, in fact, developing, monitoring, and molding their identities with respect to unrealistic ideals promoted by consumer culture through advertising.” For this assignment please create an argument for against that statement. Do you agree or disagree? In your argument please discuss the impact of branding, product placement, and gender identity (as it is discussed in the article). Please cite the article. Lastly, use one example (not present in the article) to demonstrate your points.To summarize you are creating a 1-2 page paper that argues for or against the author’s point above, using the role of branding, product placement, and gender identity to support your argument and incorporating one example at the end that specifically shows why and how your argument is true.
University of South Florida Endangered Childhoods And Adoption Paper

MBA 640 University of Maryland Global Campus Conducting a Brand Audit Paper.

Project 2: Conducting a Brand AuditStart HereIntroductionYou have a total of two weeks to finish your brand analysis report and should complete the seven steps of this project by the end of Week 4:Step 1: Review Slate Case FileStep 2: Review the Branding ElementsStep 3: Research Slate’s CompetitorsStep 4: Discuss Competitors’ Branding StrategiesStep 5: Present Your Research ResultsStep 6: Submit your brand analysis reportStep 7: Submit Your WorkStep 8: Complete your brand analysis reportIf you have any questions, ask your instructor. To get started, click Step 1: Review Slate Case File.CompetenciesYour work will be evaluated using the competencies listed below.1.1: Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment.1.3: Provide sufficient, correctly cited support that substantiates the writer’s ideas.1.6: Follow conventions of Standard Written English.2.5: Develop well-reasoned ideas, conclusions or decisions, checking them against relevant criteria and benchmarks.3.1: Identify numerical or mathematical information that is relevant in a problem or situation.6.1: Identify the general (external) environment in which an organization operates and discuss the implications for enterprise success.6.2: Evaluate strategic implications for domestic and international markets of an organization’s industry.6.4: Develop and recommend strategies for an organization’s sustainable competitive advantage.12.2: Analyze marketing information.Project 2: Conducting a Brand AuditStep 1: Review Slate Case FileINBOX: 1 New Message From: Jillian Best, CEO, MCSTo: YouAttachments:Slate Case FileGood Morning,I have attached the Slate case file to this email. It provides additional details you will need to inform your work with Carlos Chance, their head of branding.Branding is a very important element of marketing. As you work on this project, it is imperative that you stay focused on the consumer. Remember that a company’s customers do not buy features; they buy benefits, both tangible and intangible. It is also critical to understand customers and how the brand influences their buying decisions.Best wishes,Jillian
After you have reviewed the Slate case file and read about branding, proceed to Step 2, where you will examine the elements of branding decisions.Project 2: Conducting a Brand AuditStep 2: Review the Branding ElementsThrough correspondences with Carlos about his expectations for the brand analysis report, the focus of your analysis starts to become clear:INBOX: 1 New Messagebranding strategies of our competitors, as well as any brand extensions and their branding packaging decisions.This report will function as a brand audit that allows us to examine our competitors’ strengths, weaknesses, customer expectations, and our own relative position in the market.These details form the basis of the main branding elements. I met with our CEO, Shanice Watts, and she wanted me to emphasize the following eight categories we would like you to analyze in your report about our two biggest competitors:brand personalitybrand imagebrand identitybrand differentiationbrand positioningbrand communicationbrand loyaltybrand equity (including financial equity)Slate’s executive teams are really looking forward to your report. Thanks for helping us with this.Best,CarlosWhen you have finished reading about the branding elements, proceed to the next step, where you will begin your research on Slate’s competitors.Project 2: Conducting a Brand AuditStep 3: Research Slate’s CompetitorsTo carry out this assignment, you need to understand Slate’s competitors’ brand strategies, their consumers, how to acquire market knowledge through primary and secondary research, and how to use that knowledge to build and support a brand.To start your research, visit the websites of Slate’s two biggest competitors and review both scholarly and reliable nonscholarly sources to explore their branding decisions. Your research of the two companies should focus on the branding elements discussed in the previous step.Consult a minimum of two scholarly sources and eight reliable nonscholarly sources (10 total). Make sure that you use reliable, nonscholarly sources such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, Financial Times, The Wall Street Journal, and Harvard Business Review, as well as the UMUC Library databases such as Hoover’s and ABI/INFORM.In addition, explore the following branding websites for relevant content:www.adage.comwww.adweek.comwww.brandchannel.comwww.ama.orgwww.cmo.comwww.marketingprofs.comThen proceed to the next step, where you will discuss branding strategy.Project 2: Conducting a Brand AuditStep 4: Discuss Competitors’ Branding StrategiesImportance of BrandingAs you are researching Slate’s competitors, Carlos asks you to participate in a meeting on the importance of branding with his team.Review the meeting details, then go to the discussion area and begin by posting your main response to Carlos’s questions. Support your arguments with at least one source from the course readings, and three reliable nonscholarly sources derived from your own research. Then respond to at least two postings in the discussion group. Complete all discussion posts and responses by the end of Week 3 at the latest.Review the MBA Discussion Guidelines for instructions on participation in discussions.In the next step, you will respond to your boss’s request for a vetted list of references you are using to support your report.Project 2: Conducting a Brand AuditStep 5: Present Your Research ResultsWhen you are just about finished with your research, MCS CEO, Jillian Best, decides to check in on your progress. She emails you requesting that you provide a list of the sources you are using for analysis:INBOX: 1 New MessageSubject: Sources for Slate ProjectFrom: Jillian Best, CEO, MCSTo: YouI know that you’re deep into your analysis of the Slate, Inc. case, but I wanted to preview your work and check in on the sources of information you are using to develop your report. Slate has asked to examine the sources of secondary research that we are using in our report to ensure their quality and originality. Accordingly, I want you to share the list of references you have been using to research Slate’s competitors.Deliverable: Provide a reference list derived from your research that has a minimum of two scholarly and eight reliable, nonscholarly sources (10 in all). I suggest using reliable nonscholarly sources, such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, Financial Times, The Wall Street Journal, and the Harvard Business Review, as well as UMUC Library databases, such as Hoover’s and ABI-Inform.All sources should be referenced using APA formatting.Thanks for your hard work,JillianSubmit your reference list to the dropbox located in the final step of this project. Then proceed to the next step, where you will write your brand analysis report.Project 2: Conducting a Brand AuditStep 6: Submit Your Brand Analysis ReportDeliverable: Based on your research of the two companies’ brands, write an eight to nine-page report (four pages on each company under its own heading, and each brand element discussed and supported separately under its own subheading) that addresses the following branding elements:brand personalitybrand imagebrand identitybrand differentiationbrand positioningbrand communicationbrand loyaltybrand equity (including financial equity)As you examine these branding elements, your report should also answer the following questions:How strong are the companies’ brands in the market?What are the factors contributing to their strengths and weaknesses?How are these two brands competing against each other? How strong is their global performance?How do consumers perceive their brands?Are there any sub-brands? Are there any brand extensions?Support your work with course readings, scholarly sources, and reliable nonscholarly sources, such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, the Financial Times, the Wall Street Journal, and the Harvard Business Review, as well as UMUC Library databases, such as Hoover’s and ABI-Inform. All sources have to be cited using APA formatting, both within the text and in the reference list.Your report to Carlos should be eight to nine pages, excluding cover page, the reference list, and appendices. Any graphs, tables, and figures should be included as appendices. Your report should have one-inch margins and be double spaced in 12-point Times New Roman font. The report should be organized using headings and subheadings to improve its readability.By midnight on Saturday of Week 4, submit your report to the dropbox in the final step of this project.Project 2: Conducting a Brand AuditStep 7: Submit Your WorkBy the end of Week 4, submit all of your work to the dropbox below. Take note of the recommended delivery dates and file-naming protocols in the table below:
Recommended Project DeliveryStepSubmission WeekDeliverableFile-naming protocol/Submission instructionsStep 4Week 3Branding Strategies discussionSubmit discussion posts in the Branding Strategies Discussion areaStep 5Week 3Reference listlastname_references_date.docxStep 6Week 4Brand Analysis Reportlastname_brand_analysis_date.docxStep 7Week 4Final Brand Analysis Reportlastname_final_brand_analysis_date.docxCheck Your Evaluation CriteriaBefore you submit your assignment, review the competencies below, which your instructor will use to evaluate your work. A good practice would be to use each competency as a self-check to confirm you have incorporated all of them. To view the complete grading rubric, click My Tools, select Assignments from the drop-down menu, and then click the project title.1.1: Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment.1.3: Provide sufficient, correctly cited support that substantiates the writer’s ideas.1.6: Follow conventions of Standard Written English.2.5: Develop well-reasoned ideas, conclusions or decisions, checking them against relevant criteria and benchmarks.3.1: Identify numerical or mathematical information that is relevant in a problem or situation.6.1: Identify the general (external) environment in which an organization operates and discuss the implications for enterprise success.6.2: Evaluate strategic implications for domestic and international markets of an organization’s industry.6.4: Develop and recommend strategies for an organization’s sustainable competitive advantage.12.2: Analyze marketing information.Project 2: Conducting a Brand AuditStep 8: Complete Your Brand Analysis ReportA one-page executive summary that highlights the most important findings of your analysis.A Go/No Go recommendation with your rationale at the end of the paper.A one-page table in an appendix at the end of the paper that compares the eight brand elements for the two brands.Your final report to Carlos should be eight to nine pages, excluding cover page, executive summary, the reference list, and appendices. Any graphs, tables, and figures should be included as appendices. Your report should have one-inch margins and be double spaced in 12-point Times New Roman font. The report should be organized using headings and subheadings to improve its readability.Submit your final report to the dropbox in the final step of this project.
MBA 640 University of Maryland Global Campus Conducting a Brand Audit Paper

Table of Contents Market Targeting Target for Eclipse gum Target for Nike Runners References Market Targeting Market targeting is particularly crucial in marketing of products because it enables marketers to come up with strategies aimed at reaching all sections of the target market. Market targeting and segmentation is tremendously valuable because customers have different tastes and preferences hence calling for organizations to come up with ways of addressing these needs (Applegate, 2001). For instance, some sections of the target market may require gums with strong menthol while others may prefer sweetened gums. In order to win everyone in the market, products must be differentiated in order to meet tastes of all customers. Market targeting guides marketers on how to carry out their marketing promotions in order to maximize sales in the target market. In addition, it helps them to come up with advertisements covering all segments in the target market. Market targeting guides marketers on how to position their products effectively in order to have a competitive advantage over their competitors (Bussing-Burks, 2009). This means that organizations need to understand factors that influence consumer behaviors and this can be known after carrying out a market research. Targeting helps marketers to narrow down needs of different market segments. Then they design products to fit into various segments of the market. Target for Eclipse gum The best market segment for Eclipse gum is youths since they chew gums more than old people. This means that considering demographic factors the company should ensure that they design products to capture youth’s attention in order to maximize their market coverage. In addition, Eclipse company’s marketers should make sure that they consider psychographic factors since they contribute to consumer buying behavior in a great way. This means that they should target young people who are getting information regarding their health hence preferring chewing gum. This is because gums are believed to help people in relieving their muscles whenever they feel stressed (Kuratko and Hodgetts, 2008). They should target the working class because these are the people who work hard in their offices hence requiring gums to relieve their nerves after some time of hard work. Psychographic factors are concerned with personality and lifestyles of people and these play key roles in market targeting and segmentation. For instance, the company should come up with gums designed for each class of people in order to capture all potential consumers in the market. Eclipse Company should differentiate its products in order to meet psychographic requirements of customers in the target market. This makes consumers feel that they are appreciated by the company that provides products that reflect their social class. In fact, there should be Eclipse gums decided for people living in various places with different senses of class. For instance, there should be significant packs for the rich who should be available in jumbo supermarkets and chemists. Get your 100% original paper on any topic done in as little as 3 hours Learn More On the other hand, there should be eclipse gums designed for the common people hence being sold at any outlet even in slums. The company should also not neglect behavior segmentation factors. These are loyal customers who have to carry a pack of company’s product all the time. Eclipse should carry out a research to find out who are in behavior segments and learn what they like about the products (Kyle, 2008). Then they should come up with a product designed for that segment. In fact, they can design a presentable pack so that people in the behavior segment can enjoy carrying their favorite gums in diverting packages. This can encourage consumers to buy more of these products in order to get the beautiful pack. Target for Nike Runners Nike enjoys goodwill in global market hence it covers many parts of the world as its geographical segmentation. In fact, the company cannot be able to explain geographical factors that influence its market segments. This means that people in the world purchase sport shoes from Nike Company regardless of their location (Ouwersloot and Duncan, 2007). There are no specific factors that can be used to explain how geographic locations influence buying of these products. In fact, Nike shoes are purchased mostly by sportsmen and sports lovers from all parts of the world. Demographic factors influence purchasing behaviors of Nike products among consumers in target markets. For instance, in places where women are more active than men in terms of sports, Nike shoes tend to be bought by women more than men and vice Versa. This means that the company should understand which gender is more active so that they can come up with different types of shoes designed for the active gender. In addition, demand for Nike runners among youth is higher compared to that of old people because as people grow old their activity level reduces (Shimp, 2008). The company marketers should come up with various products designed to fit each segment to ensure that they maximize from the target market. They should target youths more since they are the greatest consumers of Nike runners, but they should also not neglect old people. The company should also target people who chose their products just for style and fashion. These are psychographic segmentation factors and they should not be neglected because a majority of people who buy Nike runners are just driven by fashion and style. We will write a custom Report on Product and Target specifically for you! Get your first paper with 15% OFF Learn More Therefore, the company should make sure that they come up with new products for their clients to change with the fashion (Tuckwell, 2010). This can help the company to retain most of its loyal consumers in the markets because they cannot shift to other manufacturers if they can get latest styles and fashions from Nike. References Applegate, J. (2001). 201 Great Ideas for Your Small Business. New York: John Wiley

MGT 211 Which HR Practices Are the Most Critical for Marriott Questions

MGT 211 Which HR Practices Are the Most Critical for Marriott Questions.

The Assignment must be submitted in (WORD format only).Students are advised to make their work clear and well presented, marks may be reduced for poor presentation. This includes filling your information on the cover page.Students must mention question number clearly in their answer.· This
Assignment comprise of a short Case.Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions. All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).Submissions without this cover page will NOT be accepted.
MGT 211 Which HR Practices Are the Most Critical for Marriott Questions

American Sentinel University Aurora Electronic Innovation and the Government Essay

custom essay American Sentinel University Aurora Electronic Innovation and the Government Essay.

Find a peer-reviewed scholarly journal article discussing electronic innovation and the government. Complete a review of the article by writing a 3-page overview of the article. This will be a detailed summary of the journal article, including concepts discussed and findings. Additionally, find one other source (it does not have to be a peer-reviewed journal article) that substantiates the findings in the article you are reviewing.undefinedPaper should meet these requirements: undefinedBe approximately three to four pages in length, not including the required cover page and reference page.No plagiarism. Follow APA 7 guidelines. Paper should include an introduction, a body with fully developed content, and a conclusion.Be clearly and well-written, concise, and logical, using excellent grammar and style techniques. You are being graded in part on the quality of your writing.
American Sentinel University Aurora Electronic Innovation and the Government Essay

cover letter for Health data analyst, English homework help

cover letter for Health data analyst, English homework help.

Cover letters are recommended, and in some instances required, for job applications. If you want to stand out from other candidates, you will want to write a unique cover letter for each position you apply to.  Cover letters allow you to clarify, detail, and expand on your most relevant skills and competencies. In addition, a cover letter allows you to showcase your written communication skills.  It is important that you have a compelling cover letter. To write an impactful cover letter, you need to answer the following questions before you begin composing it. Starting with these questions will help provide a clear and concise message for the person reading your cover letter.Why are you interested in the position? Consider what makes the position, organization, or company interesting to you.What three skills or competencies do you possess that match the skills the employer is seeking in a candidate?You can find these skills by viewing the job description. These specific skills are the reason every cover letter should be unique for each job for which you apply.For this discussion, you will explore the components of a cover letter, reflect on your most relevant skills, and assess what action steps you can take to make your cover letter stronger.The Cover letters resource contains step-by step instructions for creating a cover letter including formatting suggestions, tips regarding how to highlight your best skills and qualifications, and how to tailor your letter for specific job you wish to apply to.For more in-depth guidance for writing a cover letter, please watch the Creating a compelling cover letter webinar.In your initial postIdentify a position on www.indeed.com or other similar websites , that interests you as a potential job opportunity. Using the job description, identify three skills or qualifications that match your background and type them out.Using the format suggestions from both the webinar and cover letter sample, create a three- to four-sentence paragraph that communicates the three matching skills and/or competencies you would like to highlight for the employer. The goal is to tailor the body of your cover letter to the position you seek.Paste the link of the job description you are interested in and the three- to four-sentence paragraph that you have written for this job application into the discussion forum so you can obtain feedback from your classmates.
cover letter for Health data analyst, English homework help

ECO 535 University of Phoenix Affordable Care Act Expansion Paper

ECO 535 University of Phoenix Affordable Care Act Expansion Paper.

Analyze 1 of the following government intervention programs:Countercyclical fiscal policies (countering economic disruptions such as the housing bubble and the Great Recession)US agriculture support programsAssistance for Low Income Families (choose 1)Housing vouchersEarned Income Tax Credit (including Child Tax Credit)Supplemental Nutrition Assistance Program (SNAP)Low income healthcare (choose 1)Medicaid (including Children’s Health Insurance Program).Affordable Care Act expansionSocial insurance programs (choose 1)Old Age, Survivors, and Disability Insurance (OASDI)MedicareUnemployment insuranceWrite a 700- to 1,050-word summary of your analysis. Identify the intervention and the market failure leading up to the intervention. Complete the following in your paper:Analyze the arguments for government intervention as opposed to arguments for market-based solutions.Hint:See the information about market failures.Examine who has been helped and who has been hurt by the selected government intervention.Examine externalities and unintended consequences of such intervention. For example, consider whether the SNAP program and health coverage for low-income families result in higher future tax revenues because low-income children grow up healthier and produce higher incomes over their lifetimes.Analyze whether cost of the intervention you selected as a share of GDP or the number of participants is increasing,decreasing, or varies with the state of the economy, based on the cost trend(or number of participants) since its inception or since 2000.Analyze credible economists’ opinions on the success or failure of the intervention that you chose in achieving its objectives.Recommend whether the program should be continued as is, discontinued, or modified based on your conclusions. Defend your recommendation.Note: Use of charts and graphs is encouraged with appropriate citations. Any charts or graphs retrieved from the Federal Reserve Bank of St. Louis FRED website may only be included when the data sources used by FRED are US government sources such as the Bureau of Economic Analysis or the Bureau of Labor Statistics. Cite at least 2 academically credible sources. Format your assignment according to APA guidelines
ECO 535 University of Phoenix Affordable Care Act Expansion Paper