In social work practice and in program
development, it is possible to make faulty assumptions about what
clients need and what social work activities will lead to. Consider the
following:A team of social workers meets to
discuss their services to low-income young mothers. One social worker
states that what the young mothers need most is information about
community resources. She proposes that the social workers’ activities
consist of making referrals to programs for public assistance for income
support, food stamps, medical insurance, employment agencies, and
educational resources. However, another team member points out that most
clients are referred to their program from the public welfare office
and health care programs. This suggests that the clients tend to possess
knowledge of these common resources and have been able to access them.How
might the team explore what problems bring the clients to their agency?
What might the team learn from client assessments? How can the team
verify the desired outcomes of their services? Developing a logic model
will help the team see a logical connection between problems, needs,
intervention activities, and corresponding outcomes. This series of
logical connections leads to formulating a theory of change, that is, a
theory about how our work leads to the outcomes for clients.To
prepare for this Discussion, imagine that you are part of a work group
charged with creating a logic model and generating a theory of change.
Select a practitioner-level intervention for which you are interested in
analyzing connections. Consider how a logic model might be applied to
that practice.By Day 3Post a logic model and theory
of change for a practitioner-level intervention. Describe the types of
problems, the client needs, and the underlying causes of problems and
unmet needs. Identify the short- and long-term outcomes that you think
would represent an improved condition. Then describe interventions that
would lead to a change in the presenting conditions. Be sure to search
for and cite resources that inform your views.References/articles/links: http://web.archive.org/web/20130514153340/http://w…
University of British Columbia Logic Model and Theory of Change Discussion
ALL WORK MUST BE ORIGINAL AND NO PLAIGIARISM. USE RELIABLE REFERENCES AND RESOURCES FOR IN TEXT CITATIONS. 1) What does contemporary leadership look like in today’s complex world? (2) What are the top three conditions required for successful contemporary leadership to occur. Explain your choice. Not counting the title page or reference page, complete your paper in a 4-page double- spaced document with 1” margins using Arial or Calibri font, size 12. Your paper should include an introductory paragraph and a conclusion. Remember to cite and reference your work; include at least two media sources beyond that which have been assigned. A minimum of five citations with accompanying references are requirements.
Purdue University Global Contemporary Leadership Style Discussion
In examining the current situation that we are going through in the era of the pandemic, youwill use Michelle Foucault’s idea of “biopower” as a critical lens to analyze your personalrelationship with the Election Day (November 3rd, 2020). To develop your analysis, you shouldapply his ideas about how the government and state power affect and shape your daily life,emotions, and way of thinking. Or your power to formulate and affect the state power.Foucault’s work will thus provide the analytical framework for your argument, but yourdiscussion can, if you choose, go beyond the limits of his ideas. If you find that Foucault’stheory does not adequately explain the behavior you are exploring, you may even choose todiscuss the possible limitations of his approach.Before you launch your writing process, you must work closely with the text, both analyzingthe material and using it as support. In addition, your work will require two differentapproaches to the readings: For Foucault’s piece, you must understand how he explains thesignificance of context in order to use it as a framework for your own analysis; second, youmust develop an understanding of how situational context plays a role in the behavior youhave chosen. To write an effective essay, you must do both of these well.This writing could be very personal, contemplative and you get to decide how much youwould reveal yourself as a narrator (first person narrative) or a focalizer (third-). Presentyourself as a candid and sensible subject and let Foucault’s lens help you to navigate youreveryday life.Your paper should be in the 5-page range (1500 words), but feel free to write more if necessary.Please adhere to MLA formatting and other minor rules the instructor specifies.
University of Miami Biopower and Feminine Sexual Autonomy Essay
Presentation Structure ( Use Washington State when making the power Point slides) Your presentation should abide by the following
Presentation Structure ( Use Washington State when making the power Point slides) Your presentation should abide by the following. Presentation Structure ( Use Washington State when making the power Point slides) Your presentation should abide by the following structure: • Slide One: o Title Page. • Slide Two: o Review the state laws and regulations (WASHINGTON STATE) relating to the practice of counseling for your specialization. These requirements help define the unique aspects of the relationship between counselors and the clients/students served. Describe how your state’s (WASHINGTON STATE) legal standards help guide counselors to establish ethical relationships with clients and students through specific requirements (for example, informed consent, managing boundaries, and payment for services). Include ethical codes/standards and state statutes which need to be considered for guiding the counselor. • Slide Three: o Explore ethical and legal documentation protocol for both written and when technology is used. Consider security concerns and steps a counselor must take to safeguard client’s privacy. • Slide Four: o Explore ethical codes/standards and state statutes which need to be considered for guiding the counselor providing distance counseling to their clients/students. Something to consider will be changes (permanent and temporary) implemented due to COVID-19. MHC learners will also want to consider implications to billing, if any. SC learners may find benefit in identifying a school district as a hypothetical site of practice to help guide with department of education and school district policy. (Distance counseling can also be referred to telemental health.) • Slide Five: o Describe how you would account for diverse populations when offering clients/students distance counseling services. Remember that clients are not all equipped to understand the jargon of the counseling profession. • Slide Six: Case Application 1. o Ethical codes and standards (included in ACA, AMHCA, ASCA, and NBCC) help to guide the relationship between counselors and clients/students. Review the case example below and describe specific ethical codes/standards and any relevant legal standards that guide counselors in your specialization to manage the relationship for the appropriate scenario below: o Mental Health Counseling learners, address the following: The county mental health services department where you work has initiated a distance counseling option to increase access to residents who live in more rural areas of the county that are underserved. You are being asked to run a virtual support group for new parents. Your director has suggested that you use a live chat at set times to facilitate this group. Explain the challenges you will need to address to establish and maintain ethical relationships with group members. • Slide Seven: Case Application 2. o Ethical codes and standards (included in ACA, AMHCA, ASCA, and NBCC) help to guide the relationship between counselors and clients/students. Review the case example below and describe specific ethical codes/standards and any relevant legal standards that guide counselors in your specialization to manage the relationship for the appropriate scenario below: o Mental Health Counseling learners, address the following: Your client, Dillon, a 15-year-old female Native American heterosexual high-school sophomore, is on probation for knowingly receiving stolen goods (helped to resell items friends stole). Dillon has appeared in court numerous times before due to relatable charges. This time, the judge mandated Dillon to attend 8 weeks of mental health counseling. Dillon would like you to communicate with her probation officer to verify that she is making positive changes in her life. What do you need to do to help Dillon understand before you initiate contact with the probation officer? What information will you be able to share with the probation officer? How will you manage the communications? • Slide Eight: o References Page. Presentation Structure ( Use Washington State when making the power Point slides) Your presentation should abide by the following
NRS 493 GCU Human Dignity Population Health & Leadership Reflective Journal Entry
custom essay NRS 493 GCU Human Dignity Population Health & Leadership Reflective Journal Entry.
Students are required to submit weekly reflective narratives throughout the course that will culminate in a final, course-long reflective journal due in Topic 10. The narratives help students integrate leadership and inquiry into current practice.This reflection journal also allows students to outline what they have discovered about their professional practice, personal strengths and weaknesses, and additional resources that could be introduced in a given situation to influence optimal outcomes. Each week students should also explain how they met a course competency or course objective(s).In each week’s entry, students should reflect on the personal knowledge and skills gained throughout the course. Journal entries should address one or more of the areas stated below. In the Topic 10 graded submission, each of the areas below should be addressed as part of the summary submission.New practice approachesInterprofessional collaborationHealth care delivery and clinical systemsEthical considerations in health carePractices of culturally sensitive careEnsuring the integrity of human dignity in the care of all patientsPopulation health concernsThe role of technology in improving health care outcomesHealth policyLeadership and economic modelsHealth disparitiesWhile APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
NRS 493 GCU Human Dignity Population Health & Leadership Reflective Journal Entry
Apple’s International Retail Strategy Report
Apple’s International Retail Strategy Report. Executive Summary Apple Inc has a long history in terms of changes in products and management team. The company has grown to be the most valuable brand in the world today. Apple has created halo effect through its brand. Today, it has a community of brand loyalists who would rather line up to get their new products than wait. Apple retail strategy is consistent with its brand message, which is quality products, at high-end locations with premium prices supported with both promotional messages and knowledgeable retailers. Although competition remains fierce in the technology industry, Apple has managed to develop products for its high-end target market. Today, the company offers the best customer experience in both its online and brick-and-mortar stores. History of the Company Apple Inc was founded in the US as Apple Computer, Inc. The company has had a long history of key product development and launches, and changes in the executive management team. Apple has grown to a multinational company that designs, develop, and sells mobile phones, personal computers, software, and other electronic products alongside related services. Apple has experienced a “significant growth since 2001 when it introduced its line of iPod and iPad products” (Berger, 2011). Today, Apple remains the most valuable brand in the world after ousting Coca-Cola (LeClaire, 2013). What is the retailer’s mission statement? In 2013, Apple Inc changed its mission statement. It reflects the company’s products rather than a mission statement. “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad” (Apple Inc, 2013) How long have they been in business and how has their business changed over the years? Apple Inc has been in business since 1976, and it has experienced changes in terms of product development, leadership, and growth. Here are brief key changes in Apple over the years (Berger, 2011). 1976: Steve Jobs, Ronald Wayne, and Steve Wozniak launch Apple to sell personal computers. 1980: Apple becomes “a public company with 4.6 million shares” (Berger, 2011). The company introduces “Apple III to compete with Microsoft and IBM, but it was a disappointment” (Berger, 2011). 1982: Apple achieves annual revenue of $1 billion in sales. 1984: the company launches Macintosh, Steve Jobs’ project 1990s: mismanagement sets in at Apple and business competitive conditions change dramatically 1997: Amelio quits as the CEO and Jobs becomes the interim CEO. This sets the pace for recovery 2000: Apple introduces PowerMac Cube. Jobs confirmed as the company’s CEO 2001: Apple introduces iPod and OS X. 2002: Apple introduces iMac G4 and opens global retail outlets 2003: Jobs undergoes surgery for a pancreatic cancer 2004: Apple launches iTune store 2005: the company introduces iPod video and Nano and downloads from iTune surpasses 500 million 2006: the company introduces iMac Core Duo and Disney acquires Pixar. Apple removes most of the previous products and introduces MacBook, Mac Pro, and MacBook Pro. Apple share price surges tenfold to more than $80 per share. 2008: Apple unveils App Store, and users could use their iPod or iPhone to download the apps. The company introduces MacBook Air. 2009: Steve Jobs takes a medical leave from the company, undergoes liver transplant, and returns to the company in the same period. The company also introduces iPhone 3GS and sales surge. Figure 1: Steve Jobs, the innovative CEO of the time 2010: the company introduces a new iPad and claims over 80 percent of the market share 2011: iPhone becomes available via Verizon and Jobs’ prolongs his medical leave. The company launches new iPad and iPhone with sophisticated, inventive qualities and appealing designs. Sales increase within the first week of the launch 2012: Tim Cooks takes Jobs’ roles during his medical leave. The company introduces the new iPhone 5. Critics question whether Apple would be the same without its visionary and innovative founder. 2013: Apple launches new versions of iPhones, iPhone 5c, and iPhone 5s. Figure 2: The new CEO is yet to convince critics that he can match innovative and leadership abilities of Steve Jobs Target Market Apple never discusses its target market openly. However, it is obvious that the company’s high prices show that it cannot make products for all segments of the market. One can identify users of Apple products and describe the target markets and their demographic and psychographic characteristics as follow Teenagers The company targets teenagers with its sleek iPods. Teenagers can use the device for socialisation, listen to music, and visit online social media. Moreover, Apple’s products have several games that appeal to teenagers. In fact, teenagers have developed such trends with Apple products. College and University students Apple targets “students with its MacBook and Mac Pro” (Apple Inc, 2013). In fact, the company claims that, “it transforms the way students learn and teachers teach” (Apple Inc, 2013). Moreover, there are students and teachers who use iPad and iPhones for recording their lecture notes. These products have specific apps, which facilitate learning. Business community Most business people find sleek designs of Apple products to be intriguing. They like qualities of iPads, iPhones, MacBooks, and others. These are devices, which enhance efficiency because of their advanced features. They solve problems among business people through ease of communicating, organising, and sharing of documents. Children Children like the touch screen of Apple products. This makes the products easy to use. Moreover, it is simple to download children’s games from App stores using these devices. Adults Adults are also a target market for Apple products. For instance, they have found iPhones to be useful for making phone calls, finding directions, keeping documents, taking photos, and connecting to the Internet. Moreover, these devices are small to carry when moving. Hence, one can conclude that Apple products target consumers of all ages, but not all consumers from different economic backgrounds. The product may only attract affluent and middle class consumers. Nevertheless, Apple has created a brand cult or a community from these consumers, who line up to be the first to own new Apple products. A focus on target markets enable Apple to develop and sell unified product solutions that meet the needs of specific users. In this regard, Apple has based its target market on specific needs rather than try to sale to all consumers. The company builds products with features that appeal to a given segment of the market. For instance, Apple reinvents its successful products with users in mind. This explains how the company has upgraded the iOS, iPhones, iPod Touch, and Mac. This is not a strategy to support the desired product prices that Apple needs but rather to meet the target market demands. However, this does not mean that Apple is always right on its target market strategy. Overall, the company does not release products haphazardly but rather in a calculated move as its hallmark of effective target market strategy. The retailer’s market positioning One can comprehend Apple’s market positioning strategies by focusing on the essential principles of marketing, the 4Ps. Price Apple has priced its products as premium. The company has the highest prices in the market today. The pricing strategy helps Apple to evade price wars in the electronic business. Hence, it has focused to compete on innovation and features rather than on price. Apple derives huge profit margins without effects on its brand because it is the most valuable brand in the world today (LeClaire, 2013). The company has no price discounts. Products Apple sells the best products in the market, including iPhones, iPads, iPods, and iMac, and Mac among others. The company does not degrade product qualities, features, and performances. However, this does not mean Apple’s products are perfect. Instead, the company or users can notice a problem, and Apple moves promptly to correct it. The company has often delayed product shipment in order to ensure their qualities. This positioning strategy has helped Apple to build trust among Apple consumers. Hence, the company has matched quality products with premium prices, and customers queue for such quality products irrespective of their prices. The company also offers few variants and choices for consumers. In 2013, Apple introduced several colourful iPhones 5s and 5c for people who preferred varieties of colours, including gold. Other products are only available in black and white colours, which make it simple for consumers to purchases Apple products. Moreover, the company has developed unique products to eliminate the need for substitute products. For instance, users who switch to other competing brands normally switch back to Apple products due to lack of positive user experiences. Hence, one can only substitute one Apple product for another Apple product or upgrade. Figure 3: iPad Mini with Retina display Place While many technology firms went for online stores, Apple moved in the opposite direction and established brick-and-mortar stores across the world. During this period, many competitors such as Dell closed their retail outlets in order to established online stores (Thomke and Feinberg, 2009). Apple selectively and discriminately chooses its retail outlets and partners. The company requires all partners to meet specific demands on product display and placement. All Apple stores are boutiques in designs, which aim to provide maximum customer experience. All Apple stores are only found in affluent retail places, which support its product quality and premium prices. Figure 4: Apple Store in Perth City, Western Australia Promotion The company established its promotional strategy in 1984 by using the super bowl advertisement, which remains an iconic advertisement in its history. Today, iPhones advertisements are thrilling to differentiate the company from its competitors. The company does not offer any discounts in promotion. Instead, Apple uses product scarcity to promote its valuable products. Hence, customers can pre-order Apple products before the launch dates. The use of 4Ps has allowed Apple to develop its brand and strategic market positioning. One would also emphasise knowledgeable staff at Apple’s stores worldwide. The company claims that people should only buy the product from a knowledgeable team who would help with it. Figure 5: Apple’s Business Team working with a customer to find the right solution and product Branding Over the years, the company has established a strong brand and reputation in the PC market and lately in the smart device markets. The company’s brand falls among the most expensive brands today. Users and critics know Apple for “innovation, design, quality, and being different in terms of products and services” (Thomke and Feinberg, 2009). The company has claimed that it would not be possible to make low priced products if they were not junks. Hence, it can only concentrate on top-notch quality products to protect its market share and brand reputation. Innovation at Apple protects its high prices. This is a strategy of giving customer confidence that the product will solve their problems and meet their expectations. Customers believe that such expensive products are the best. This is a typical psychology reaction of any consumers to high prices and relations with quality. Hence, if Apple starts developing low priced iPhones and other products for the mass markets, it would mean that the products are junks and would hurt its brand. Dell lost its position as a market leader by manufacturing PC for the mass market. Today, Apple has also positioned itself as an online retailer. Positioning The company has positioned itself as a manufacturer of lifestyle products for the high-end markets. The products target the working middle class and professionals. Majorities yearn for Apple products, but cannot simply manage to pay for them. The premium pricing strategy allows the company to survive economic changes, such as inflation, economic downturns, and changes in exchange rates. People who can afford the company’s products are not interested in prices because products will solve their immediate challenges. Today, Apple still maintains its high prices, but many people can buy them as changes in incomes increase among the middle class. Competitors or Sustainable competitive advantage Not all decisions that Apple makes are correct or successful. However, competitors in the industry have made some serious mistakes that have favoured Apple over the years. Apple competes with Dell, Microsoft, Nokia, Samsung, Lenovo, and other manufacturers of smart devices. However, failures of competitors’ products have helped Apple to take their market share. For instance, Microsoft Vista was a failure, several fragmented versions of Android, Windows vulnerabilities to threats, and Symbian OS limitations have facilitated the growth of Apple. The company invited developers to create various apps for its millions of users globally. Apple captured the music market share through iTunes. Today, it has focused on the cloud market through iCloud. Apple must adopt some business level strategies, which will make it remain competitive and increase customer demands (Porter, 1998). In this case, it must continually increase and expand product and services innovation, introductions, and transitions. Apple must constantly introduce “new products, services and technologies, enhance existing products and services, and effectively stimulate customer demands for new and upgraded products” (Apple Inc, 2012). This must account for timely introduction of new products in the market because of rapidly evolving technologies. However, Apple must observe that it will be difficult to determine reactions of users against its new products and services. Apple must review its pricing strategy because of short life of its products, changes in technologies, and fierce competitions. The company must continually invest in RApple’s International Retail Strategy Report
CharmSoju Poster: Culture and Marketing Strategy Essay
Table of Contents Advertisement Explanation Underlying Assumptions Advertisement Exclusion Advertising Culture Conclusion References When it comes to ensuring the commercial appeal of a particular product, it is crucially important to remain thoroughly aware of what accounts for the specifics of the targeted audience’s consumer behavior. In their turn, these specifics are best discussed within the context of how the cultural affiliation of consumers affects their perception of the surrounding social reality, and, consequently, their purchasing choices (De Mooij, 2007, p. 27). In my paper, I will aim to substantiate the validity of this suggestion at length in regards to the print advertisement-poster of Korean alcoholic beverage Soju (hard liquor), branded as CharmSoju: CharmSoju Advertisement Explanation The advertisement-poster of CharmSoju was found on the weblog KoreaBANG, dedicated to the mission of enlightening Westerners on what accounts for the socio-cultural realities in modern South Korea. It features the centrally positioned (sexually suggestive) image of a young girl, with the image of the actual product (CharmSoju) being shifted towards the ad’s lower right corner. According to the advertisement: “CharmSoju is the genuine Soju because it is smoothly going down and leaves you feeling fresh the next day!”. Underlying Assumptions The ad’s main conceptual assumption is that the members of the targeted audience (young Koreans) happened to be closely associated with the so-called Oriental (or holistic) cultural values, largely reflective of the provisions of Confucianism/Buddhism. These values are concerned with the affiliated people’s lack of ego-centrism unlike that, what happened to be the case in the West, East-Asians tend to proceed with highly communal lifestyles, while considering themselves to be the integral part of the surrounding environment (Keegan