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The Macro and micro environment Analysis

Business can be influenced by many different external stimuli, for example, recession in economy would put a direct effect on any business, moreover, national economy downfall, inflation rates would put and adverse effect on the business too. Besides, what turned out to be an adverse effect for many companies, it became a beneficial point for Domino’s pizza, becoming one of the leading and dominant pizza service on earth. As stated by CEO of Domino’s Pizza that results have shown the enough proof that in time of recession our prices and our company remained stable. The trend had totally changed, people who used to eat out were deceased in numbers which shown that people are not willing to make expenditures or maybe they don’t have enough to spend. The CEO of Domino’s Pizza was committed to make planning which included a process of obtaining funds which they couldn’t get in the past which has been invested on Alternative investment market. Share price of this this company also went up to the top since the company has been established in 1999 and this large group now possess more than 500 sites only in United Kingdom and Ireland, which more plans to open in the future. By bringing new ideas into work, Domino’s sales had gone up by introducing new pizzas for example Meatero. Second one to mention would be Rugby theme Scrummy, alongside the new ways in which orders are made. Orders are not only taken via phones but also online, cell phone texts. This type of ordering has gone up in a significant way. Environment of outside is very dynamic and is rapidly changing, everything which is outside the boundary of the business would be counted as an external source. ‘Domino’s continue to succeed, even in the current harsh economic conditions, because of domino’s unrelenting focus on the quality of domino’s pizzas, intense devotion to service and by marketing to domino’s customers when and where they want to order. It is this passion that has delivered profit growth of 27.8% to £29.9m (2008: £23.4m) and that will continue to drive domino’s business in years to come. PEST ( Political, Economic, Social and Technological) i. POLITICAL ISSUES: Political issues include regulatory frame work operating in judicial system which may affect the business in different ways. There are not many political factors in UK affecting Domino’s business. Factors such as laws on business employment, pollution and taxation apply on the organization which it has to follow regarding the rules. ii. ECONOMIC FACTORS: If the county’s economy is better so the GDP of the country will be good, this is a green signal for the business as the per capita income of the people will be increased and they will spend more money. In domino’s survey domino’s came to know that most of the people in the beginning of the months spend more and they visit Domino’s very often. When the inflation rate increases the cost of raw material also increases and this leads towards high prices of the products and vice versa. iii. SOCIAL FACTORS: Domino’s is a multinational and it is basically originated from America so the organization is overwhelmed by domino’s western culture. There are social forms of society which consist of Upper class, middle class, middle upper class, lower class. Every country has cultural norms, values, beliefs and religion which can affect the organization. iv. TECHNOLOGICAL FACTORS: Now a day’s technology is improving so as baking and heating ovens will be of new and efficient technology and will provide efficient service. Due to new technology there are new ways of marketing like internet; telemarketing and the organization can advertise their products with much more faster pace. Computer based customer data that is MIS (managing information system) helps in collecting customer data, daily transactions, future forecasting and decision making. New vehicles will make their service more efficient. Briefly discuss the industry of sector The food industry is a complicated and one of the diverse business which operates alongside and provide food to consumers around the world. People who are not considered inside the scope of this industry are those farmers who grow on their land for themselves and survive on it. The food industry includes: Laws: which include All laws applicable which govern the food industry whether local, regional, national or international regulations. Education: This includes academic, vocational and consultancy Research and development: It would be done with the help of food technology Financial services insurance, credit Manufacturing: this would include agrichemicals, seed, farm machinery and supplies, agricultural construction, etc. Agriculture: raising of crops and livestock, seafood Food processing: preparation of fresh products for market, manufacture of prepared food products Marketing: promotion of generic products (e.g. milk board), new products, public opinion, through advertising, packaging, public relations, etc. Wholesale and distribution: warehousing, transportation, logistics High level technologies outline prevailing food production. In this many areas are included. Agricultural machinery, human labour has been almost practically eliminated by use of tractor in the field. Biotechnologies are bringing change, in such areas as agrochemicals, plant breeding and food processing. Many other areas of technology are also involved, to the point where it is hard to find an area that does not have a direct impact on the food industry. Computer technology is also a central force, with computer networks and specialized software providing the support infrastructure to allow global movement of the myriad components involved. Key success factors The critical success factors are related to domino’s broad areas, customer’s preference for pizza as a food item. Its ability to prepare a pizza within a short time, to deliver it within 30 minutes of recording the order, and the store location. Since Domino’s business model is based on home delivery, the speed of preparing the pizza and delivering it are the critical success factors. International strategies (Competitive analysis) SWOT Analysis: Every organization has its strengths, weaknesses, opportunities and threats. So, the SWOT analysis for Domino’s is as under: Strengths: Domino’s is the market leader in providing different products of pizzas as there are no competitors in this sector. There good image makes the organization more strong. Domino’s is providing good taste, quality products with qualified staff, good atmosphere and hygienic environment. They are specialized in pizzas. Motivation level of staff is very high which make the organization more prosperous. They are ISO (International Standard Organization) certified. They have enough resources for operating different activities of the organization. They are providing free home delivery service. They have created monopoly in this sector. Another big Strength and even a Competitive Advantageos the fact that they have a full service restaurant as well as delivery services. Most of domino’s competitors do not have restaurants. Because of the restaurant, Domino’s can market too many different segments that other pizza chains cannot. For example, Domino’s can market to families much easier than Domino’s or Little Caesar’s. Domino’s weaknesses: The fact that Domino’s does have a restaurant to run is also a weakness. Domino’s has higher overhead costs, due to the restaurant that other competitors don’t have to deal with. Another result of higher overhead costs is higher prices Domino’s must charge. Obviously, Domino’s is not the low cost producer. They rely on their quality pizza and good service to account for their higher prices. They are providing less range of products comparatively with high prices. They are more focused on western taste instead of Eastern. Very few outlets have dine-in facilities The menu is limited and pricey, and there are very few budget items on the menu. Opportunities: New markets can be explored and new opportunities they can gain. Domino’s can come up with the new products considering the Eastern taste of the people as like McDonalds. Diversification of new products can increase their market share. They can reduce their prices because of more Domino’s. Threats: Domino’s number one threats are from their competitors. Currently, Their closest competitor is pizza hut who is working to open their Branch rapidly. Domino’s main competitive advantage over Pizza hut is their lower price. Evaluate domino’s company strategies with other different companies: Domino’s has succeeded in expanding over continents and observed spectacular achievements, but in efforts to develop globally it has not been able to manage the domestic market with full efficiency and as a result, is losing grounds in the domestic market. Domino’s has raised the standards of pizza industry to great heights, but in current economic situation, rising commodity prices and decrease in people’s purchasing power, it is struggling to balance between profitability and maintaining its standards. The increasing competition in the fast food industry adds to its array of challenges. A critical factor in Pizza Hut’s success has been a menu that has constantly evolved and expanded to cater to the changing needs and specific preferences of customers in different parts of the world. In having understood the pulse of the customers, Pizza Hut has clearly established itself as a brand with a Britain heart and Domino’s need to learn that. Benchmarking: The status of Domino’s has been as a private company, After making benchmarks with competitors, it has been observed that the level of sales for many years has been the same, which is a big achievement and is financial indicator that the organisation is towards growth and success in the retail business. It seems like good news for company. Speaking of bad news, the growth at which the competitors were going it was faster as compared to that of Domino’s. It was actually giving up market share. At the same time, Domino’s were celebrating internal celebrations of the fact that against our own internal matrix Domino’s were doing well. Domino’s did not only have to consider the past achievements and results in benchmarking but also it needed to take a look around at competitors, and on many occasions, Domino’s require to realize what their outcomes are and initiate to grip ourselves responsible for that particular level of functioning. Domino’s accept unevenness since domino’s can choose a lot of people around us who are just as mediocre as domino’s are. I want to find the very, very best, and I want to benchmark against them, and I want to get as good or better. I think if I lead that expectation and I get my team and my organization to embrace it, that’s how domino’s’ were going to become world-class performers. Takeaways Upon successful establishment of a business, masses think that there is no room of improvement any more, but things change either towards betterment or worseness. The minute companies become satisfied and pathetic in a minute when they go down. when To have a high-performance organization, you must foster a culture of continuous improvement. Don’t accept mediocrity. Instead, look to your competitors, and benchmark yourself against them to achieve world-class performance. Organisation business plan: A business’s plan is the way of decisions and conducts made by the business to accomplish its goals. A business has a diversity of goals and objectives. In order to achieve business goals businesses should make sure that they organize their business in most efficient and effective manner; in achieving those objectives different plans are made. In the same way, Domino’s has laid down many objectives which will help achieve the targets. Internal and external changes in the environment have made Domino’s to reconsider the past strategies. The PEST and SWOT analysis illustrate the changes in environment. After rethinking all the factors Domino’s has taken decision upon establishment of business plan, called functional plans These plans have been designed to make improvement in the operation efficiency of a business. All business organizations take on plans at practical level as once the practical objectives are accomplished; business objectives turn out to be easy. In order to make the practical strategy well organized, Domino’s has made coordination among all its department. Porter’s Five Forces analysis of market structure The competitiveness of any company can be evaluated using famous five Porter`s forces. Porter’s Five Forces make an effort to analyse the charm of any industry by looking five forces in the market. Porter suggests that the probability of commencement of profits in a given industry will be depended on five factors. 1. The probability of new entrants, for example more the barriers for entry of new entrants are places more the chances of present market capturing firm to make high profits. The chances of entering a market would be hard if: Heavy capital spending is required which would constitute to big entry cost. Firms which are already equipped with past experience and knowledge of marketing would be advantageous. Another new entry barrier could be a Government policy, which blocks entry or makes it uneasy; for example, imposition of tax on imports which would make a barrier for foreign firm to get entry in the local market. The current brands are more reliable and have a high level of trust on their name The reaction of established firms could be hard hitting towards new comers in pricing The established entities could be in much more domination over supplies, for example, more proportion of the market is under influence of companies as De Beers. 2. The power of buyers. The stronger the power of buyers in an industry the more likely it is that they will be able to force down prices and reduce the profits of firms that provide the product. Buyer authority will be more if: Market does not have many big buyers, so established ones would be of particular importance to the firm. To gain the trust of buyer, it is very essential to bear in mind that provision of services should be of high standard at a reasonable price. As buyers could have strong bargaining power and could actually take possession of the firm, this warning could lead to better provision of services. 3. The power of suppliers. If suppliers are in a position in a particular market that their dominance is very strong that new entrants have fewer chances to make profits out of that sector because market is influences by those established suppliers which gives them power to decide how the business should operate in that sector. Suppliers will be more dominant if: They are in small numbers (leaving fewer choices). To go from one supplier to another would not be easy or could be very costly. The bargaining power of supplier can give them enough control to take hold of existing firms. 4. The extent of competition This estimates the degree of rivalry among those operating firm. Higher competition would make lesser chances for operating firms to make higher earnings. Competition will be complex if: There is greater proportion of parallel firms in terms of their masses and all going for a tough competition to capture consumers in the same market. The ultimate result for industry leavers could be threatening, because their funds are invested. This means the established firms will not take it easy and will fight hard in order to keep their resources intact. In a situation where there is higher level of capacity utilisation then prevailing firms will put an effort to win the sales to increase their own demand. There will be a fight in a crunching market when volumes of sales will be getting lower. If there is not much reliability then consumers are most likely to switch. 5. Additional threat. This measures the extent to which buyer can change its taste and move on to other products of the same industry e.g. travel in public busses rather than private cars. By looking at Porter’s analysis, we see that firms are more likely to get higher rewards if the business: Is complex to pass in Has not much competition Has to deal with small buyers Has to deal with small suppliers Have no other alternatives. Whereas, rewards are more likely to be lower if: Entrants can pass in easily There is high level of competition within the industry The Buyers are powerful The Suppliers are powerful There are other options available For top management it is crucial that they understand and acknowledge the consequences of Porter’s five factors before making a decision of industry to operate into. Ways to make favourable outcome should be sorted by trying to bring change in these five factors For example: One solution could be the mergers between rivals, there are such examples in the past in automobiles industry, pharmaceuticals and banking industries when rivals merged together to remove competition. If distributors could be bought up by firms then more influence of buyers can be achieved. If firms can stand out themselves among their rivals by unique selling proposition then this could good achieve positive results for the firm, the example of such marketing practitioner would be Coca Cola if they respond energetically to a firm that enters its market this may deter potential entrants in the future These five forces tend to change accordingly conditions of the market. For instance, customers have access to wide range of information these days to compare their options and prices; this makes consumer a powerful individual. The exposure of world markets (for example through the efforts of the WTO to increase the effect of safeguarding trade limits has led to much more competition in markets in past few years. In North America, It has been seen that in automobile industry leader Toyota is declining where as General Motors has risen in terms of sales recently just because consumers have now more options. At the same time, World Wide Web has even made easier for producers to enter in the markets because people have access to the internet all over the globe and online shopping trend is increasing day by day. The world of business is dynamic and environment surrounding particular industry is unpredictable and will keep changing. International market approach: Domino’s concept is focused on outstanding people on a task to become the greatest pizza delivery company on earth. The commitment is to bring joy, energy and value to customers by making a delivery of pizza on time. Because the aim of the company is not only to provide services on their outlets in fact reaching out to customers on single call and by way of quickest delivery be at their door step. Customer should have many options to choose from the menu. Variety of different combination would give an edge. Customer should have the feeling that he is getting the finest offer whereas company making sure that it is earning to its extra potentials. Menu cards show that different types of pizzas have different prices on them; family size pizza can be one example of this. The extreme profit is made in meat items which is again with different combinations and verities is combined together to make an individual pizza. As soon as customer is on the table or an order has been made from outside, not only reasonable price is charged but also on some occasions discount coupons are provided to customers so that not only they can have their delicious food in a fine environment but also have some inducement to buy from Dominos. Hence, consumers are compelled to uphold trust towards Domino’s. Endurance, shaping relationships and making use of change in condition Over long period of time, Domino’s has grown and brought a wide range of products to the table which gave Domino’s an additive advantage over its competitors, which included internationally famous pizzas for instance, Italian pizza, pan pizza and stuffed crust. In the menu offers the option of a complete meal. Besides, Dominos are nowhere behind their competitor Pizza Hut in bringing in home tradition. Domino’s have a firm belief in their slogan that Think global act local. How the firm should make an entry into the market: Domino’s Pizza could manage to cover the market by providing Pizza with a quick home delivery system. Dominos not only captures walking customers but also makes advertising on various media to capture wider areas so that more market is covered. Progress plan: Pizza hut is defined generally as a family deal. The reason behind it is they don’t approach their customers in a direct way. They focus entire proportion at the other hand their rivals focus a certain demographical area. However pizza hut aims at a wide range of population. By successfully doing this, they achieve their targets in a profitable manner. They are faced by many rivals in the industry due to which they have to do almost everything to stay in the market because their competitors are on every high street. Pizza hut not only makes a commitment to provide best food but also considers the prize to which it should be delivered, making it as reasonable as possible. They try to give something extra in their commitment, i.e. in their food they give unique variety of stuff crust which brings customers to their doors every now and then. Their menus also have vegetarian pizzas with salad and past bar which is not offered by many restaurants. This is one of those ideas which could attract more customers. Likely development in next 10 to 20 years: Top management level of Dominos is unable to grasp the key idea which could bring change growth and innovation. They couldn`t get the whole process from which an organisation goes through which starts from birth and taken to a level of growth and maturity eventually reaching at a level of decline. This process is simply unavoidable. In the initial stage of growth, capital expenditures are made with very little or no return. It’s only through crunching operational incompetence and ineffectiveness, obtaining and or inclining market share that companies regain their initial capital expenditures Dominos stayed at position of S-Curve where maximum return are being gained without taking account of the fact that decline of profits are probable. Only time can tell whether they have team and leadership development which will finally decide whether they will incline or decline. Reasonable suggestions for enhancement and advancement in overall scenario. •Bring new things in the way Pizzas are made. •Concentrate on areas where the outlets are situated. •Take the quality of pizza the upper level. •Maintain good environment in outlets. •Should concentrate more on marketing itself confidently. Conclusion: Domino’s Pizza regularly innovates the way its product goes with the likings of its customers and in feedback getting customer’s satisfaction. The slogan of this company which illustrates its aim is that Think Global and act local. Hence, every now and again Domino’s Pizza has been suiting its products with delicious touch for consumers. Moreover, giving quality food at reasonable price has been one of the earliest mottos. Steps have been taken such as Fun Meal and Pizza Mania to popularize it more among consumers.
Abstract During the last thirty years, the growing awareness of ecological issues and the sensitive angle towards environmental problems has significantly modified environmental policy and economic methods within the leading industrial countries. The tendency is towards a post-Fordist regulation system, in which traditional command-and-control functions of the state are being substituted by the rising power of vital customers, environmentally aware stakeholders and governmental but market familiarized incentives. Most industrial companies have begun to basically rethink their ecological policies: “The conclusions businesses are coming to are that the environment issue won’t get away, that standards can solely rise,and that a proactive instead of a compliance strategy is the most effective. This is the chance for consultants” (Caldwell

Personal statement.

Personal statement..

Personal statement: Complete a personal statement of not more than 500 words addressing the following questions.1. Why do you want to be a social worker?2. What type of social work do you want to practice?3. What population do you want to serve and in what working setting?4. What personal qualities do you possess which will assist you in the social work profession?5. Please include information about your experience and commitment to serving people of color.?I’m applying for the social work program. Please write paper as if you’d the one applying to get into this program.
Personal statement.

SCM 424 University of California Los Angeles Mapping Business Processes Discussion

best assignment help SCM 424 University of California Los Angeles Mapping Business Processes Discussion.

SCM 424: Process Management, Analysis, and ImprovementHomework Assignment 3 – AWI Case C Current State MappingSubmit two PDF files. One file should be a PDF document containing your Value Stream Map (VSM) of Case Ames Writing Instrument Case C. The VSM should contain all the necessary information, where available, for a VSM. The other file should be an appropriately formatted PDF document containing your answers to questions 1 to 4 below. All relevant calculations should be shown in the second PDF document. Please carry out all calculations to 2 decimal places.
SCM 424 University of California Los Angeles Mapping Business Processes Discussion

Managing a Web-Based Environment

Managing a Web-Based Environment Topic: Management Report supported by a Website Audit Table of Contents 1 – Introduction …………………………………………………………3 2 – Web Audit ……………………………………………………………4 3 – Issues and Recommendations ……………………………..7 4 – Corporate standards …………………………………………..10 5 – Browser, Device and Platform Compatibility ………10 6 – Security Report …………………………………………………..11 7 – Speed Report ………………………………………………………12 8 – Figures ………………………………………………………………..13 9 – References ………………………………………………………….23 INTRODUCTION: A website is a platform where you can promote your business in today’s world, they are no longer business cards as they were fifteen years ago. The key component of a marketing campaign is a website. Targeting traffic to the website with suitable content and online campaigning on the site helps for the growth and success of the business (Donovan, M. (2018)). To establish and make a business popular among the people, the website should be deployed, maintained and monitored. Website deployment looks like a simple thing, but in practice it is not an easy task to perform, moving a website from a local environment to live servers takes place during Website Deployment (Coyier, C. (2013)). After the deployment phase, the website should be monitored regularly, there may be some issues during regular checks and some content may be edited or added to the website which can be done by a Web Manager. As a web manager, a combination of skills which are writing, and technical skills are needed. Working with developers, editors and managing the Content Management System (CMS) of a business organisation, conducting web audits to identify gaps and redundancies are some responsibilities that are part of web manager duties. WEB AUDIT: A process that is performed prior to the deployment phase on an existing website or a new website which provides core information about the suitability of a website to the development team is known as a website audit. As for how an MOT is important for a car, the health of the website is also important, otherwise, the health of a website can also deteriorate without proper servicing (Hodgson, J. (2017)). The areas of interest during the audit process are Audit Process of http://co6027.informaticscentre.co.uk 1.) Overall impression, particularly from the home page From viewing the home page, the website appears to be poorly constructed in design, menu page doesn’t look good as it can be aligned with a menu bar with submenu instead of displaying all the submenus with bad text. Space is left out on the website, where more space can be used to display more information for the subsite. The header, footer layout is not the same for all the subsites, it varies from page to page, and in the result, users feel awkward seeing different layouts for different pages within subsites. The site fails to entice its target audience and therefore due to its unprofessionalism, users leave the page in a matter of seconds. 2.) Page Content The page content for the website should be taken care and should meet certain quality standards. The page content in the home page is not well structured and hasn’t got enough information what this website is about, No proper headings and subheadings in tutorials, personal, archive pages and subsites within these pages. There are many subsites with session’s information containing in the subsite. If a session link is clicked, it results in showing a page with a different heading but there is no clear information which session page is clicked and there is no clear mark-up for different contents, labelling should be different for different paragraphs, lists and tables. 3.) Graphics and Media Graphics and media content is not well organised on the website. In the home page, heading has a University Logo and an image in the body content which doesn’t give any descriptive information about the picture. There is another image in Classic ASP page where the image is placed after the author’s name. Graphics and media can be used a lot in these academic pages, but there aren’t any informative images in this website. Image layout isn’t good in various pages, height and width of images are in wrong fonts. 4.) Usability and Navigation Navigation to different pages from the homepage and navigating from subsites to home site is important in the website. The menu is placed in the left where there are links which don’t give clear information about whether they are submenus or just links. If we try to access a different page in the website like if the XHTML page is accessed in the tutorials page, it doesn’t give any information about how the home page can be accessed back from the current page. For good navigation throughout the page, the search box is important but no search box can be seen in the site. Usability is another important aspect which can indirectly affect the search engine rankings. Usability is very poor on the site, the page should be optimized for mobile and various device platforms, but the User interface is not correctly implemented for it, in the result, the page cannot be easily accessible for users accessing the site through mobile and tablets. Some text on the pages is small, the text should be in the same font in all the pages of the website. Some of the Links and buttons on the page are too small where it will be difficult for a user who accesses it through mobile. There is no contact form on the website for user queries. 5.) Accessibility The website should be accessible for users with disabilities. The alt attribute must be added for every image element which helps the users to know about the picture when the picture doesn’t load, the text content must be readable and understandable for all users. Height and width of the images must be increased. 6.) Look and feel A corporate website needs to have a good design which attracts users. The website layout is not the same for all the pages, the subsites within the website have a different layout which looks odd to the users. Users cannot navigate between pages and cannot return to the home page from other pages. Some of the subsites on the website doesn’t have a proper layout as well. 7.) Technical Issues All the Academic Links with module information are broken links which are not accessible or taking more time to load the pages. Some of the links come up with page cannot be found when we access them. There is a server error when accessed to Mexico page within the Personal page. Server error in world art simulator page when the preview button is clicked. 8.) Search Engine Ratings Keywords are important in Search Engine Optimisation (SEO). Keywords in this website are having a very poor rating, Meta description tag is missing in the page which is important for search engines to understand the content on the page. H1 tags should be widely used for Search engine rankings. Topics like Visitor experience, Hosting requirements, Performance and Functionality will be discussed in issues and further topics. Issues and recommendations: The menu items on the website are not listed properly and the user will not understand which submenus are These can be fixed using sitemaps which helps the users to navigate to different pages within the sitemaps. There are different layouts for different pages as the header and footers are not the same for every page on the website. Layouts can be fixed by creating a master page with header and footer tags same in asp.net. User feel difficulty navigating through the website easily This issue can be fixed by showing a clear way to return to the homepage like the clickable logo. Bad user interface for IOS and Android devices Creating mobile viewports with relevant CSS for mobile and tablet devices helps for good user interface for multiple device platforms. Missing search option on the website A user should not return to the main page to search an information. Search option should be provided on the website. There are module links in the Academic page which are broken or took more time to respond. Links within the website should be checked before the deployment phase as they are working or does they need any authentication to access some links within the site. Missing Meta Description Tag within the code A Meta description tag must be added within the code which helps the Search engines to understand the content of the page. Keywords are not distributed across the HTML tags Keywords must be included within the title, Meta and header tags which help for improved SEO ratings. Amount of Content is low in some pages The pages should contain more content with valid information which helps for higher ranking otherwise lacking content would result in lower ranking. Image Alt Attributes are missing for some images. Alt attributes must be placed within Image element which helps users with disabilities know about the images. Missing analytics on the page. Analytics must be included in a website which helps to improve traffic to the website by measuring and analysing. Missing Mobile viewports in the page. Mobile viewports are also important as Meta viewports to ensure that the page sizes respond to different devices. Bad use of font sizes The use of wrong font size effects particular users, all the text must be reviewed and must be ensured that the font size is the same for all text on all pages. Missing GZIP Compression GZIP compression must be enabled which helps to reduce the page size and speed up page loads for users. Optimize images Images must be formatted and compressed for better page load performance. Secure Sockets Layer (SSL) is not found. SSL encrypted (HTTPS) must be ensured in the websites to secure the transfer of information and also being used by search engines as a ranking signal. Missing of Social media links Social media sites like Facebook, Instagram, and LinkedIn etc. must be enabled on the site which can be used as a marketing channel which helps to bring more visitors to the website. Corporate Standards: Standards are important for any authoritative agency or professional or recognised body. Standards like brand name, colours, fonts, logs etc. have an impact during website design. As per the University Of Chester corporate guidelines, the fonts used by departments must be Arial and Universe and the recommended size is 11pt. The colours used for the university logo are Red, Gold and Black. The font used on the website is Verdana and the size used is 10. Due to the small size, it may be difficult to read to users with some disabilities. The logo on the website is not according to the standard guidelines of the university. Browser, Device and Platform Compatibility: Critical issues have not been found during the compatibility check for various browser and device platforms. There are minor issues like the layout that needs to be sorted out for different platforms and devices. Use of mobile ports helps to design correct layouts for IOS and Android devices. Security Report: Communication through the web browser and server is not secure, it can be configured with HTTPS which encrypts the communication between the server and web browser. Information about the software platform used must be eliminated which helps the website be secured from attackers. HTTP headers like X-Frame-Options, X-XSS-Protection and X-Content-Type-Options which helps to prevent Phishing attacks, Cross-Site Scripting attacks and Clickjacking must be added to the website which protects the website from Hackers. Speed Report: The speed of the website is high. The website can gain more speed by eliminating render-blocking resources. Instrumenting User Timing API to the site helps to measure the sites real-world performance during key user experiences which also helps to improve the speed of the website. ‘Scotty.css’ file is loaded with high priority, reducing the length and reducing the download size of resources also helps to gain more speed. Figures of Report Findings: Screenshots of broken links Screenshot of accessibility checker Screenshot of speech check Screenshot of Usability Report Screenshot of the Compatibility report Screenshot of Security Results Screenshot of Rankings of Keywords Screenshot of Social Results Screenshot of errors in HTML validator References: Donovan, M. (2018). What Does a Website Manager Do? | Scribizzy. [online] Scribizzy.com. Available at: https://www.scribizzy.com/website-management/what-does-a-website-manager-do [Accessed 4 Dec. 2018]. Coyier, C. (2013). Website Deployment: Let Us Count The Ways! | CSS-Tricks. [online] CSS-Tricks. Available at: https://css-tricks.com/deployment/ [Accessed 4 Dec. 2018]. Hodgson, J. (2017). What Is A Website Audit and Why Are They SO Important?. [online] All Things Web. Available at: https://www.allthingsweb.co.uk/5-reasons-why-you-need-a-website-audit/ [Accessed 4 Dec. 2018]. Try.powermapper.com. (2018). Report. [online] Available at: https://try.powermapper.com/demo/Report/0455490d-da69-4b3a-9997-8b0509f59c83 [Accessed 4 Dec. 2018]. Seoptimer.com. (2018). Website review | co6027.informaticscentre.co.uk. [online] Available at: https://www.seoptimer.com/co6027.informaticscentre.co.uk#seo [Accessed 4 Dec. 2018]. Developers.google.com. (2018). PageSpeed Insights. [online] Available at: https://developers.google.com/speed/pagespeed/insights/?url=http://co6027.informaticscentre.co.uk [Accessed 4 Dec. 2018]. Brokenlinkcheck.com. (2018). Free Broken Link Checker – checks your website for bad links / dead links online. [online] Available at: https://www.brokenlinkcheck.com/broken-links.php#status [Accessed 4 Dec. 2018]. Pentest-Tools.com. (2018). Website Vulnerability Scanner – Online Scan for Web Vulnerabilities | Pentest-Tools.com. [online] Available at: https://pentest-tools.com/website-vulnerability-scanning/web-server-scanner# [Accessed 4 Dec. 2018]. Gtmetrix.com. (2018). 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write essay: Union Carbide Corporation and Bhopal

write essay: Union Carbide Corporation and Bhopal.

Read the Union Carbide Corporation and Bhopal case that begins on page 384 of your Business, Government, and Society textbook. Consider the concerns as described in this case and prepare a memorandum that addresses the concerns described below. Your memo should be completed in narrative form (you may use headings if you choose to do so for organizational purposes, but do not list your responses in bullet form). Maximum page length: 10 pages (double spaced).Identify all of the potential ethical issues you see (if any). Describe and analyze the implications of each issue, including who or what were affected by the company’s response. In identifying issues and addressing their implications, your discussion should be as comprehensive as possible—you should consider any economic, social, or ecological implications, as well as the potential impact at least two cultural differences you can identify. Additionally, your analysis should thoroughly identify and discuss at least two potential courses of action that the company could have taken with respect to each issue you have discussed. Clearly demonstrate your reasoning process—identify and explain any ethical principles or arguments you are relying on; do not simply state unsupported conclusions. If you choose to apply any approaches to ethical reasoning that you learned about in this course, clearly state what they are and how you are applying them to this case. Of the possible solutions you identified, which would you recommend that the company should have adopted as a resolution? Again, fully explain and justify your recommendations. Finally, explain how you would implement each solution you have recommended.This assignment will make up a percent of your grade to be determined by your faculty member.
write essay: Union Carbide Corporation and Bhopal

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