Please respond to the discussion prompt. Week 5 :
Select one of the following case studies to address:
A 49-year old man reports feeling fullness in his right armpit and nipple discharge at his right areola . He denies other symptoms, significant medical history, or allergies.
A 31-year old Black woman reports her breasts get swollen, hard, and lumpy at times and she has pain that comes and goes. She has heard that Black women have a high rate of breast cancer.
A 27-year old woman complains of multiple small tender lumps in her right and left axillae. She explains that she has noticed that they seem to make “tunnels” and sometimes open and smell bad.
For the case you have chosen, post to the discussion:
Discuss what questions you would ask the patient, what physical exam elements you would include, and what further testing you would want to have performed.
In SOAP format, list:
Pertinent positive and negative information
Differential and working diagnosis
Treatment plan, including: pharmacotherapy with complementary and OTC therapy, diagnostics (labs and testing), health education and lifestyle changes, age-appropriate preventive care, and follow-up to this visit.
Use at least one scholarly source other than your textbook to connect your response to national guidelines and evidence-based research in support of your ideas.
In your peer replies, please reply to at least one peer who chose a different case study.
SOAP format.
Subjective:
Chief Complaints- “Breast got swollen, hard and lumpy at time, with on and off painâ€
History of Present Illness-A 31- year old Black woman reported swelling of her breast, hard and lumpy at times, experienced intermittent pain. She is concerned and worried higher chances of breast cancer with black people.
An acronym often used to organize HPI, termed OLDCARTS
Do you perform regular monthly breast self exam?
Onset: When did symptom begin?
Location: Where is the lump and swelling located?
Duration: How long is lump, swelling and pin bee going for?
Characterization: How would you describe the pain or lump?
Alleviating or Aggravating factors? What makes the pain worse or better?
Radiation: Does the pain move from one location?
Temporal factor: Is the pain worse of better at a certain time of the day?
Severity: How would you rate the pain using pain scale, 10 being the worst and 1 being the least?
PAST MEDICAL HX:
Any childhood diseases? Any past medical condition such as hypertension, diabetes, asthma, UTI, kidney problems, or cancer?
Pertinent Positive Findings: palpable mass in one breast, pain may be cyclic or noncyclic. Symptoms typically arise on the 3rd of 4th decades of life. Cyclic discomfort usually appears a few days before menstruation and disappears quickly. In most people, the pain is described as persistent and mild, however it can sometimes be pulsating and create a burning feeling. During their reproductive years, over 80% of women will have at least one episode of nipple discharge. Approximately 5% to 10% of women who come in for a regular checkup will have spontaneous nipple discharge (Epocrates, n.d.).
Pertinent negative finding: no axillary or lymph node involvement, no bloody nipple discharge. No puckering or dimpling noted.
Surgical History: Try to include the recent surgery and the surgeon if possible
Family History: Anyone in the family has cancer, hypertension, diabetes, asthma, or copd?
Social History: An acronym that may be used here is HEADSS which stands for Home and Environment; Education, Employment, Eating; Activities; Drugs; Sexuality; and Suicide/Depression.
Questions include, what type of current home, apartment, house, board and care, who does she live with, nature of work, any hobbies. Is she a smoker or with hx of smoking use of illicit drugs. Any history of depression or suicide attempts.
Age of Menarche, is she on hormone therapy?
Currents Medications: Is she on oral contraceptives, which can be a risk factor for breast mass. Include the name, dose and frequency of the medication
Allergies: Drugs, food and environment and their reactions
Immunizations: Are you up to date on vaccines?
Review of Symptoms:
General: any fever, or weakness, weight loss or decreased in appetite
Head: any lumps in the head or pain
Eyes: Any discharge or burning sensation? Any change in vision recently
Nose: any nose bleeding
Throat: Any pain when swallowing?
Respiratory: Any Sob, cough
Cardiovascular: Any chest pain, palpitations, swelling to upper and lower extremities?
Gastrointenstinal: Any abd pain ,nausea/vomiting or diarrhea
Genitourinary: Any dysuria or blood in the urine
Musculoskeletal: Any pain or decrease of range of motion
Lymphatics: Any nodules noticed in the neck or axillary region
Urogenital: Are you sexually active? Are you in a heterogenous or homo relationship?
OBJECTIVE:
Vitals, BMI, General appearance of the patient and Review of Systems obtained by the clinician.
General Appearance: Patient is alert and oriented, not in apparent distress, well-nourished and is dressed appropriately. She is the primary source of information. Speech is clear and coherent and she maintains eye contact throughout the interview.
Integumentary: Assess for ABCDE, Asymmetry, border irregularity, color variation, diameter of the lump, elevation of the lump
Head: Inspect for lumps, and symmetry of the head
Eyes: Assess for PERRLA, discharge, erythema
Nose: Assess if there is drainage or erythema
Throat: Assess the tonsils if there is enlargement
Respiratory: Assess for wheezing, rhonchi
Chest/Breast: Assess for tenderness, rash, discharge
Cardiovascular: Assess for rate, rhythm, edema to upper and lower extremities, cap refill
Gastrointestinal: Assess for bowel sounds, abdominal tenderness
Genitourinary: Assess for blood in the urine
ASSESSMENT and PLAN:
Working Diagnosis: Fibrocystic breast- breasts that are “lumpy” and have soreness and discomfort that change with the menstrual cycle. Excluding other serious breast illnesses is a common part of the diagnosis process. Risk assessment for the development of breast cancer is crucial and may be used to reassure patients or create risk reduction methods.
DIFFERENTIAL DIAGNOSIS:
Chest Wall Pain- The pain in the chest wall is persistent and noncyclic. It’s possible that it’s linked to physical exercise. On examination, the discomfort is produced by delicately moving the breast tissue against the chest wall.
Costochondritis- Pain above the costochondral cartilaginous junction on the anteromedial portion of the chest wall.
Breast Cancer- A palpable lump, generally firm upon palpation, may be present. Breast cancer should be suspected if there is skin retraction or attachment to the chest wall.
Diagnostic tests, Medications, Patient Education and Follow-up Care
DIAGNOSTIC TESTS:
Mammograpy and Breast Ultrasound- Patients with a history of a persistent breast mass, suspicion of a mass on breast inspection, or suspicious nipple discharge should have diagnostic mammography and breast ultrasonography performed.
Breast Biopsy- is used to distinguish between fibrocystic breasts and cancer when imaging investigations reveal solid lumps. An intraductal papilloma (70 percent), breast cancer (5 percent), or ductal ectasia are the most common causes of suspicious nipple discharge (25%).
MEDICATIONS and PATIENT EDUCATION:
Reassurance: Patient worry can be alleviated by reassuring them about the consequences of monthly hormonal cycles and estrogen effects. Women think that wearing a bra that offers adequate support is beneficial. Some women appear to have less pain when they limit their caffeine or salt intake, although this has not been scientifically proven.
Teach and encourage patient to perform breast self exam regularly.
Modification of therapeutic regimens in postmenopausal women using hormone replacement therapy (HRT) is a viable strategy, considering that reported rates of HRT-induced breast discomfort vary for various combinations and preparations compared to placebo.
Analgesics:
Acetaminophen: 325mg-1000mg every 4-6 hours interval, max dose up to 4000mg/day
Ibuprofen: 400mg-800mg every 4-6 hours interval, maximum dose of 3200mg/day
Hormonal therapy:
Primary option-Tamoxifen: 10mg oral dose daily on days 1-25 of menstrual cycle for 3 months. Tamoxifen is a competitive inhibitor of estrogen, acting as an estrogen agonist/antagonist.
Secondary option-Bromocriptine: 1.25mg once po daily at bedtime initial dose, increase by 1.25mg/day increments over 2 weeks ,usual dose is 2.5mg twice daily- a prolactin inhibitor.
Tertiary option- Danazol- 100mg oral, 2x a day as initial dose, starting on day 2 of menstrual cycle, decrease to 100mg daily on day 2 of cycle after 2 months, then decrease to 100mg once daily on days 14-28 cycle or 100mg on alternate days of amenorrheic. Danazol suppresses gonadotropins, resulting in androgenic, antiestrogenic, and antiprogestogenic activity.
PROCEDURES and RECOMMENDATIONS:
Cyst Aspiration- In most individuals with a palpable cyst, aspiration is done, especially if the cyst is symptomatic (painful) or if the specific diagnosis from the look on ultrasonography is unclear (and aspiration is therefore for diagnostic purposes). If an ultrasound reveals that a breast tumor is a simple cyst, the American Society of Breast Surgeons recommends that it not be drained unless it is bothersome.
If the nipple discharge in non supiscious with no breast mass present- reassure patient and observe.
If the nipple discharge is nonsuspicious and breast mass present- refer to oncologist- Patients who have a nipple discharge and a palpable accompanying tumor or mammographic abnormalities should see an oncologist as soon as possible.
If the nipple discharge in suspicious- When a worrisome nipple discharge is discovered, even if no palpable lump is present and mammography is normal, a specialist visit is required. If the discharge is bloody and excessive, a microductectomy (removal of a single problematic milk duct) or a central duct excision may be required.
FOLLOW-UP CARE:
Clinical presentation and symptoms: depending on the intensity and influence of symptoms on the patient’s lifestyle, individuals with recurring or chronic pain or breast cysts may require follow-up at 3- to 6-month intervals. After cyst aspiration, a brief interval follow-up examination is recommended to check for cyst recurrence (which may be linked to the existence of intracystic papilloma or cancer).
PROMPT 2 JASMIN
Case Study #2
Subjective:
Chief Complaint: A 31-year-old African-American female presents today with “breasts get swollen, hard, and lumpy at times and she has pain that comes and goes.â€
History of Present Illness: The patient reports intermittent pain and swollen, hard, lumpy breasts.
Questions to ask: When did the episodes begin? Is it isolated to the breast region only or the axillae or chest? Did it begin unilaterally or bilaterally? Can she describe the pain? Is there a specific time or activity that makes the pain worse? Has she tried anything at home to relieve the pain? Is the pain worse before her menstrual cycle? How often do her breasts become swollen?
Medical History: No information given.
Questions to ask: Any current medical conditions? Any past childhood illnesses? Has she ever been pregnant? Has she ever given birth? Has she delivered a baby recently? Any previous history of breast surgery?
Social History: No information given.
Questions to ask: Does she smoke or drink alcohol? Was she playing any contact sports, rigorous running, or weightlifting when the symptoms first began?
Family History: No information given.
Questions to ask: Any history of breast cancer or other conditions?
Preventive Care: No information given.
Questions to ask: When was her last physical exam? When was her last clinical breast exam? When was her last visit to the OB/GYN? Has she ever had a mammogram performed? Does she perform self-breast examinations? If so, when was the last one performed?
Allergies: No information given.
Questions to ask: Does she have any allergies to medications? Does she have any environmental allergies?
Medications: No information given.
Questions to ask: Does he take any medications? Any contraceptives? Did she recently start new medications? Does she take over-the-counter medications? Has she taken any new supplements?
Review of Systems:
General: Any recent fever, fatigue, malaise, or unexplained weight loss?
Skin: Has the skin on her breasts become thicker or thinner?
Breast: Any recent trauma to the breast area? Any nipple discharge? Any hard masses within the breasts? Is she currently breastfeeding?
Respiratory: Any recent wheezing or shortness of breath that accompanied the other symptoms? Any chest pain on inspiration or expiration?
Cardiovascular: Any recent heart palpitations or chest pain alongside the breast pain?
Reproductive: Are her menstrual cycles regular? When was her last menstrual cycle? Do the symptoms begin before her menstrual cycle begins?
Functional: Is the breast pain constricting movement throughout her daily life?
Objective:
General: Vital signs need to be obtained to determine if the patient is febrile (which can correlate as a positive pertinent finding for non-lactating mastitis).
Integumentary: Inspect and palpate the skin from the clavicular area down to the upper abdomen. If she has noticeable skin changes with lesions, they should be documented for asymmetry, border irregularity, color variation, diameter, and elevation should be noted (Jarvis, 2015). For breast tissue, the breast mass, retraction, edema, axillary mass, scaly nipple, and tenderness should be noted (Daines et al., 2015).
Breast: A bilateral breast exam should be performed. Inspect the breast for any skin changes, bruising, discoloration, erythema, nipple retraction, dimpling, or obvious asymmetry (Daines et al., 2015). Palpate the entire breast area, including the chest wall and axillary areas. Document masses by size, breast, location, mobility, quadrant, and distance from the midline.
Pertinent positive findings: Multiple mobile, round, and tender nodules can indicate fibrocystic changes. Non-tender, mobile, and round nodules can indicate fibroadenomas.
Pertinent negative findings: Nontender and hard masses will require further study to rule out malignancy. Nipple discharge that is bloody can also indicate malignancy rather than hormonally-induced changes (Fenstermacher & Hudson, 2020).
Respiratory: Auscultate lungs, anterior and posteriorly, to rule out wheezing and crackles. Palpate intercostal margins for tenderness and pain.
Pertinent negative finding: Rules out a respiratory compromise or inflammatory conditions.
Cardiovascular: Auscultate for any murmurs, gallops, or bruits.
Pertinent negative finding: Abnormalities can provide evidence to rule out a working diagnosis.
Lymphatic: Inspect and palpate supraclavicular, infraclavicular, and axillary lymph nodes for lymphadenopathy.
Pertinent positive findings: Swelling of the axillary nodes can correlate to localized infection, such as mastitis (Fenstermacher & Hudson, 2020).
Assessment:
Working Diagnosis:
Fibrocystic Breast Disease: The patient reports intermittent lumpy, hard, and painful breasts (pertinent positive findings).
This mastalgia condition presents with lumpy breasts with smooth, well-defined, mobile nodules of varying sizes and shapes that are either consistent or cyclic (Fenstermacher & Hudson, 2020). Tenderness on palpation in breasts unilaterally or bilaterally 1-2 weeks before the menstrual cycle and resolves 2 weeks after the cycle ends. Pain is worse before menstruation and described as sore or heavy before spontaneously resolving after the cycle (Daines et al., 2015). They occur most often in women ages 30 to 50, correlating to the patient.
Differential Diagnosis:
Nonlactating Mastitis: The patient reports intermittent lumpy, hard, and painful breasts (pertinent positive findings). Pain is bilateral (pertinent negative finding).
This condition presents with sharp or burning breast pain in one breast in a localized area. Nipple retraction, enlarged and painful axillary lymph nodes, erythema of affected site on breast, and a palpable tender breast mass will be detected (Fenstermacher & Hudson, 2020). Fever may be present in this condition.
Inflammatory Breast Cancer: The patient reports lumpy, hard, and painful breasts (pertinent positive findings). Symptoms are intermittent and both breasts affected (pertinent negative findings).
This condition appears similarly to acute mastitis, but differs in that most of the entire breast is swollen, mass shape irregular, fever is rarely present, and axillary lymphadenopathy can be present (Daines et al., 2015).
Fibroadenoma: Patient reports lumpy and hard breasts (pertinent positive findings). The patient reports bilateral breasts affected intermittently with pain (pertinent negative findings).
This condition presents with a firm, smooth, well-defined, and hard mass that is painless (Jarvis, 2015). Fibroadenomas vary in size, can enlarge or shrink on their own, and affect only one breast,
Plan:
Laboratory workup:
Complete blood count (CBC): can correlate to infectious etiology (Daines et al., 2015).
Ultrasound: Helpful in differentiating solid from cystic lesions if the patient presents with masses (Daines et al., 2015).
Mammogram: In the presence of a palpable mass or nipple discharge, a diagnostic mammogram is necessary to identify palpable lumps or abnormal screening mammograms (Daines et al., 2015). Women over 30 should be screened with a mammogram and ultrasound when abnormalities are detected in the breast tissue (Cornell et al., 2020).
Fine-needle aspiration biopsy: This can be performed if suspicious masses are present on palpation (Fenstermacher & Hudson, 2020).
Medications:
Ibuprofen 600mg PO every 6 hours as needed for pain (Cornell et al., 2020).
Patient education:
Patient education on behavioral modifications such as cessation of caffeine, tea, chocolate, alcohol, and nicotine. Stress management also important if symptoms are aggravated with emotional distress.
Educated on incorporating foods rich in Vitamin E and B6 to reduce symptoms such as nuts (especially peanuts), fish (such as salmon and trout), and dark leafy green vegetables (Cornell et al., 2020).
Instructed to use cold or hot compresses to the breast when pain occurs. Circular massages over breast tissue and hot showers can relieve discomfort.
Educated on wearing a well-fitted good support bra instead of loose-fitting or no bra (Fenstermacher & Hudson, 2020).
Demonstrated through teach-back and educated patient on performing a self-breast examination monthly a week after her menstrual cycle.
Patient educated on the use of medication for pain control, informed of side effects, adverse effects with alcohol, and to take with food.
Written education was given to the patient regarding normal and malignant changes of breast tissue across the lifespan for preventive cancer education. According to statistics from the Centers for Disease Control and Prevention (CDC), white women have the highest rates for breast cancer at 125.8 cases per 100,000 patients with black women coming in second at 121.3 (CDC, 2017).
If sudden shortness of breath and chest pain occurs at home, the patient was informed to seek emergency care.
Follow-up:
The patient was instructed to follow up in a month if diagnostic results are normal.
INSTITUTIONAL THEORY AND STRATEGY
INSTITUTIONAL THEORY AND STRATEGY. Paper details In order to answer the following questions, you need to have read and studied the assigned articles. You will be asked to link the different findings, so you need to think your answers through before you begin. Remember, I am not asking your opinion, but rather asking you to discuss what these articles conclude. When I read academic articles I highlight findings, research questions,theories used, etc. Then I write on the side what is important and summarize key information. Cite all literature. 1. Write a 4-5 paged mini paper (not including title page, abstract, and references) discussing the validity of institutional theory as one of the major theories for Strategic Management. Be sure to define and discuss the premise of institutional theory. Additionally, have separate headings to discuss how institutional theory can explain the impact of social responsibility pressures on strategy, as well as the impact of activism on strategy, and also the impact of stakeholders on strategy. End with a comprehenisve conclusion. Remember that the introduction should outline the paper. Articles needed: Peng, M. Sun, S., Pinkham, B., Chen, H. (2009). The institutional based view as a third leg for strategic tripod. Academy of Management Perspectives, 23 (3), 63-81. Briscoe, F., Chin, M. K.,INSTITUTIONAL THEORY AND STRATEGY
Pragmatic Failure in Successful Communication Analytical Essay
nursing essay writing service Pragmatic Failure in Successful Communication Analytical Essay. Introduction Successful communication is a desirable result of every person, who is participating in the discourse. In order to create favorable conditions for interaction, both interlocutors should be aware of how communication act emerges. First, the speaker is codifying the information, which is proceeded by sending the message to the listener. Further, the latter is decoding this message and perceives this information. Successful communication occurs, when both the message encoded and decoded are of the similar content and force. For successful communication the English philosopher Paul Grice has outlined certain maxims of Quantity, Quality, Relation and Manner: Quantity: make your contribution as informative as is required (for the current purpose of the exchange). Do not make your contribution more informative than is required. Quality: Do not say what you believe to be false. Do not say that for which you lack adequate evidence. Relation: Be relevant. Manner: Avoid obscurity of expression. Avoid ambiguity. Be brief (avoid unnecessary prolixity). Be orderly. [Grice, 1989] These are the universal guidelines for acquiring interlocutors’ mutual comprehension. However, in order to achieve better understanding, both speaker and listener are to share common principals and rules in cases, when the intents of the utterance are not explicit. These rules and principles are unlikely to coincide with each other, when we are talking about cross-cultural communication. Everyday practice shows how often representatives of different nations fail to manage an appropriate interpretation of the message in a conversation. “It can cause misunderstandings or create offence when speakers can understand only the literal meaning of words and do not know the rules of use for interpreting those words” – state RintellPragmatic Failure in Successful Communication Analytical Essay
Customer Service Analysis Of Easyjet And Ryanair Tourism Essay
Customer Service Analysis Of Easyjet And Ryanair Tourism Essay. In reality, an industry’s set of characteristics define its own success factors. Different industries will thus have different success factors. In service industry, however, cost and customer service are the major factors that companies compete for. With cost the firm aims to create added value by delivering same benefits as its competitors, but at a lower cost. Customer service is to deliver great service to exceed their expectations. It is the service experience that builds reputations and expands business, or destroys reputations and contracts business (85words). In airline industry, customers’ demand varies. In the past, most customers travelled in luxury airplanes. British Airlines (BA) is a good example. BA provides great services and travellers had no choice to pay high cost. Today, definition of ‘airline’ has been changed with the presence of low fare carriers. Air travel is no longer luxury and everyone now can fly at affordable price. The key objective of low fare carriers is to reach the market at a lower cost and to provide the services to large segment. EasyJet and Ryaniar are two top low fare carriers in Europe with different operation strategies. Traveller who look for low price and if comfy is not a factor, Ryanair could be a good choice. Traveller who is in budget and looking for convenience, EasyJet is the best choice. Low fare is a distinct order qualifier in low cost airline industry. EasyJet is the second largest low fare airline service provider behind Ryanair, expanding rapidly since its establishment in 1995. Operating from its Luton headquarters, it carries around 40 million a year with a growing fleet of over 180 aircrafts. Today, EasyJet employed over 7,300 people and flies to over 500 routes including to European, North African, and West Asian countries. (207words) Task 3 Travellers are attracted to different attributes, termed as performance objectives. Travellers with budget control will likely to use either EasyJet or Ryanair; both offer a competitive low price. Ryanair claim an average £34 per 600km, EasyJet claim £45. EasyJet is not as cheap as Ryanair’s, but travellers have an option to travel at different times on the same day. EasyJet’s options are more visible and easier to understand compared to Ryanair. However, cost is not only the basis they can compete. This brings to another objective, dependability. EasyJet flies to both primary and secondary airport with high frequency. Flying to main airport is to provide convenience, secondary airport to avoid delays, high turnaround and cut operating cost, and high frequency per day is to enable travellers to choose suitable scheduled flight and load more passengers. Ryanair only flies to secondary airport to keep cost low with minimum flight frequency. Following this is flexibility. In theory, it refers to the ability of EasyJet to offer a wide variety of services to their passengers. With the increasing demand of business travellers who are under budget control, EasyJet is the right option who serves the market with quality services. EasyJet is now serving both, leisure and business travellers, which Ryanair do not have. Low cost, high dependability and flexibility in providing their services are the main competitive factors identified in this study. To differentiate EasyJet further, EasyJet is good in innovation. Corporate customers are now for the first time able to view and make reservation through Global Distribution Systems (GDS), business.EasyJet.com. With such service, there is no change to either EasyJet`s business model or its unique pricing structure. Unlike Ryanair, they innovate their service to cut operating cost but at the same time to charge every single service offered to their passengers. The different the way they innovate their services can distinctly distinguished between the two. Innovation is the EasyJet’s order winner.(319words) Task 4 From the above, EasyJet has their own competitive factors over their main contender, Ryanair. However, EasyJet values in no frills, care and convenience, low cost concept and to keeping costs low requires high assets utilization and high efficiency in every parts of their operation. There is no reason for travellers not to use EasyJet as their main carrier. (58words) Task 5 In theory, innovation is any new idea or getting ideas from already existing ones and redesigns it to make it work better. It is what keeps EasyJet moving forward and to succeed in its competitive environment. Speedy Boarding Plus is the latest EasyJet innovation to give their customers more choice and flexibility. This new facility builds on the success not only providing passengers with the opportunity to board a flight first and have a wider choice of seats but also offer them a dedicated check-in area compared with Ryanair innovation to cut cost without considering their passengers convenience. This could be seen in their plans to cut costs by making fliers perch on stools with seatbelts around their waists. Ryanair wants passengers to stand onboard so the budget airline can squeeze more people. EasyJet aimed to offer more convenience to passengers while keeping the cost as low as possible. EasyJet’s innovative deal with Business Travel International (BTI), which is a leading travel management company, will give access to their booking inventory and certain back-office systems. This will help increase EasyJet`s penetration into the lucrative corporate travel market. Also, the innovation of a new technology called AVOID (Airborne Volcanic Object Identifier and Detector) which would be mounted on a plane’s tail fin, will allow pilots to detect dangerously high levels of ash and to avoid violent thunderstorms. This new technology will prevent a repetition of the blanket bans on airspace that brought havoc to millions of passengers across Europe in March and April. (272words) Task 6 – Low cost Leadership Strategy EasyJet is adopting a low cost leadership strategy – a strategy that allows them to provide services at low price than their competitors. This was identified as EasyJet’s order qualifier. Low cost concept can be derived from high asset utilization and high operating efficiency (Figure). At EasyJet, the aircraft flies 11 hours a day, four hours longer than BA while the pilots fly 900 hours a year, same as Ryanair, but 50% more than British Airways. EasyJet provide convenience to its customer through direct sales of ticket through the company website, www.easyiet.com. This gives their known consumers no hesitation about booking online and choice is offered 24 hours a day, seven days a week and reductions are offered for booking on the web. Passengers are also given the best fare available on each flight which is quoted one way. This means that the best price for the most convenient flight can be obtained both ways, optimizing the round trip cost for the passenger. This compared with the inflexible pricing and ticketing structures offered by conventional airlines. (223words) Supply Chain It is also identified that EasyJet is adopting a bidirectional supply chain as well as outsourcing strategy (Figure ) in their attempt to cut cost. EasyJet acts as an agent to travellers while outsourced many of its services and goods from suppliers. Services such as aircraft maintenance is oversee by SR Technics, Network Infrastructure to enable the online booking is managed by Alfred McAlpine, and In-flight magazine is provided by Ink Company. Gate Gourmet is responsible for the supply of all food for onboard purchase, duty free products, and crew meals. Both bidirectional and outsourcing strategies helped EasyJet to focus on their core operation and help them to cut their cost.(111words) Quality Service EasyJet make use of value-based approach to quality in terms of cost and customer service. Customers may accept low quality service for a lower price compared to BA where customers are offered great quality service for a higher price. EasyJet offers quality service to its customers by targeting both leisure and business travellers. At EasyJet, the checked in baggage charge is slightly higher than Ryanair’s, at £22, but travellers are allowed 20 kilos of baggage. In addition, EasyJet has no specific weight for hand luggage. EasyJet also charge a booking fee, but this is per booking, rather than per person, as in the case of Ryanair. As for business travellers, they are allowed to check-in and board earlier without charge. Ryanair do not offer such services. At EasyJet, online check-in is also available to all travellers with no fee but Ryanair charged £5 per traveller. More business services are summarized in table __. (153words) Customer Service Analysis Of Easyjet And Ryanair Tourism Essay
BUS 2030 Oakland Community College Connecticut & Cardwell Case Discussion
BUS 2030 Oakland Community College Connecticut & Cardwell Case Discussion.
Info from professor below…answer needs to be atleast 275 words.Roderick Cardwell owns Trafficworld, which sells traffic lights (a sale of goods, according to the court) throughout the United States. Trafficworld’s Massachusetts office sold traffic lights to Mary Lou Lupovitch, a Connecticut resident, for $1250. There was no agreement as to risk of loss. Trafficworld gave the traffic lights to a carrier in Massachusetts who delivered the light to Lupovitch in Connecticut. The state of Connecticut brought an action against Cardwell in a Connecticut state court, charging in part a violation of a state statute that prohibited the sale of traffic lights to private owners. Cardwell contended in part that the statute did not apply because the sale to Lupovitch involved a shipment contract that was formed outside the state. Is Cardwell correct? How will the court rule? Why?
BUS 2030 Oakland Community College Connecticut & Cardwell Case Discussion