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Marketing plan and analysis of Al Hilal foods

The brand has great opportunity to grow in cities other than Lahore, Islamabad, Karachi, Faisalabad and Multan as they have created much credibility in big cities of Pakistan. 11 Also it has opportunity to GO GLOBAL. Customers outside Pakistan have more loyal behavior towards Pakistani products so there is a chance for this brand to grow globally. 11 Threats: 11 3.Understand the construction of a marketing plan 12 3.1 Produce the marketing plan for your organization 12 Executive summary: 12 Current market situation: 13 SWOT analysis: 13 Objectives and issues: 14 Marketing strategy: 14 Action programs: 15 Controls: 15 3.2 Risk in marketing plan and Mitigation strategies: 15 Risks: 15 Mitigation strategies: 15 3.3 Importance of each component of the plan: 16 4.Understand to Promote the Marketing Plan in Support of Strategic Objectives 16 4.1 How the plan supports strategic objective: 16 Plans of Fresher and their support to objectives: 16 4.2 Outline an approach to gain agreement of the marketing plan: 17 5.Conclusion 17 6.References 19 Introduction to Al-Hilal Foods Al-Hilal foods is a Pakistani company owned by Mr. Ch. Farrukh Sattar. The organization exited about 10 to 15 years ago. At that time it made only one product line i-e Sultan Ghee. After flourishing in that field it introduced its new product line i-e 100% pure juices a brand named as FRESHER in 2009. The brand flourished in just one year through WORD OF MOUTH marketing strategy and gave a tough competition to other big brands like Nestle, Minute Maid etc. Al-Hilal is listed a listed company. Fresher was first introduced in 5 flavors that are Mango Guava Peach Strawberry Orange After fabulous success of these all flavors Fresher introduced a new flavor called FALSA. As Fresher gained success within period of only one year they introduced new brands in 2010 names BOOMER and COOLER. Boomer is a fizzy drink and has 3 flavors Orange Lemon Cola While Cooler has 4 flavors that are Apple Orange Pineapple Grapes The Fresher company is working hard day by and moving forward in the field of 100% pure juices. Mission: Their mission is to promote locally. Vision: Their vision is prosperity of Pakistan. ( Ref. 7) Understand How The Marketing Plan Supports Strategic Objective 2.1 Explain how the strategy of your organization Impacts Upon marketing planning: Strategy: Strategy is a long term actions/plans which are made by some organization to achieve their peculiar targets/goals. (Ref- 1) According to Michael Porter the strategy is all about the mixture of different activities which are differentiated from competitors to pronounce unique mix of value. To him it’s all about differentiating yourself from customers as well as competitors. (Ref-2) “Without a strategy the organization is like a ship without a rudder, going around in circles” – Joel Ross
NUR 400 DSN WK 3 Nursing Discipline Healthcare Sectors Sustenance Presentation.

In this assignment, you will create a presentation that reflects on your proposed problem of interest and explains the purpose of a literature review as it relates to this problem.Step 1: Reflect on your proposed problem of interest.Critically think about your research question or problem of interest.Step 2: Consider the following questions:What is the purpose of conducting a literature review?What are the steps a nurse researcher would take to conduct a literature review?What would be the primary and secondary questions regarding the research question or problem of interest?Consider the importance of including sources with a variety of results when identifying sources pertaining to your proposed problem of interest.Step 3: Consider who your audience might be if you were to deliver your presentation in person.What would you want them to know about this topic?What would you expect them to already know?Step 4: Create a seven- to ten-slide presentation that summarizes the purpose of a literature review.Explain the steps in conducting a literature review. In your presentation, describe how you would approach conducting a literature review pertaining to your problem of interest. Identify one primary question and one secondary question regarding the problem of interest.Step 5: Review your presentation.Ensure that you are using best practices for formatting slides.Include a title screen and summary screen.Avoid making slides too text heavy or dense with text. As a guideline, limit text on each slide to five bullet points of six words each.If using graphics, be sure that they are professional, reinforce your points, and are not used merely for decoration.Be sure to add what you would say if delivering the presentation to a live audience in the notes section of each slide.Cite any sources in APA 7th edition format.
NUR 400 DSN WK 3 Nursing Discipline Healthcare Sectors Sustenance Presentation

solve problems

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Problem #1- Yield to Maturity and Yield to CallSmith International issues bonds have a current market price of $1,200. The bonds have an 11% annual coupon payment, a $1,000 face value, and 10 years left until maturity. The bonds may be called in 5 years at 109% of face value (call price = $1,090).1.What is the yield to maturity?2.What is the yield to call if they are called in 5 years?3.Define the yield curve. If the yield curve is horizontal and interest rates remain at their current level, when is the latest that investors might expect the firm to call the bonds?Problem #2 (Corporate value model): Assume that today is December 31, 2019, and the following information applies to an airline company. Use the free cash flow approach and determine the company’s stock price.1.After tax operating income (EBIT(1-T)), also called NOPAT) for 2020 is expected to be $500 million2.Depreciation expense for 2020 is expected to be $100 million3.The capital expenditures for 220 are expected to be $200 million4.No change is expected in net operating working capital (NOWC)5.The free cash flow is expected to grow at a constant rate of 6% per year6.The required return on equity is 14%7.WACC is 10%8.Market value of the company’s debt is $3 billion9.200 million shares of stock are outstanding.Questions:1.What is the total market value (value of operations) for this airline company?2.What is the “per share” value of this airline company?3.Suppose that the market value of debt in 2020 was actually $10 billion and not $3 billion due to the pandemic. What happened to the value of operations and per share value?Hint: To complete this problem, you need to calculate Free Cash Flow. Here is the equation:FCF = EBIT(1 – T) + Depreciation – – D
solve problems

Pennsylvania State University Main Campus Risk Management Discussion

online assignment help Pennsylvania State University Main Campus Risk Management Discussion.

For this module’s assignment, imagine you have been asked to provide read-ahead material to the manager/CFO or CEO of your company (real or fictitious) about your recommendations for a framework for managing risk. Create a two- to three-page white paper discussing areas of vulnerability and identify key elements of a risk management plan and what each of the elements are intended to address. In order to accomplish this, research the CIA triad of cybersecurity properties: confidentiality, integrity, and availability. In your own words, provide a definition for each of them. In addition, list at least two or three types of major damage a company can suffer when each of the properties is compromised. Answer the following three questions:What types of major damage can a company sustain when the confidentiality of company data or services is manipulated or compromised?What types of major damage can a company sustain when the integrity of company data or services is manipulated or compromised?What types of major damage can a company sustain when the availability of company data or services is manipulated or compromised?Your white paper must be double-spaced, use a standard 12-point font and standard margins. At least two APA formatted in-text citations are required plus appropriate references must be listed. (Note: No wiki or blog references are allowed).
Pennsylvania State University Main Campus Risk Management Discussion

HSA525 Strayer Assessing Financial Performance and Merger Acquisition Paper

HSA525 Strayer Assessing Financial Performance and Merger Acquisition Paper.

Develop a financial plan for the next three years. Use the financial statements from your
selected health care organizations that were the focus of the SWOT Analysis assignment and
that you have been following in the e-activities throughout the quarter. Using the Annual Reports
of both organizations, consider the financial ratio that analysts would use to evaluate the
financial condition of each company. Speculate on the organizations’ ability to merge with their
competitors.Write a six- to eight-page paper in which you:  
1. Use your ratio analysis to determine whether the profitability trends are favorable or
unfavorable and explain your rationale.  
2. Suggest the key financial drivers that most likely will cause your health care
organizations to merge. Provide support for your rationale.   
3. Assume that your organizations have merged. Determine the evaluation criteria that a
financial analyst would use to evaluate the financial performance of the organization postmerger. Identify the determinants that the analyst would use to decide whether the merger
generated favorable financial results for the organizations. Provide support for your
4. Predict the financial stability of the health care industry over the next three years.
Provide support for your prediction.   
5. Use at least three quality, current (no more than four years old) academic resources.
(Note: Wikipedia and other websites do not qualify as academic resources. Scholarly
resources include national health professional journals, governmental websites, and corporate
Your assignment must follow these formatting requirements:  
 Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins
on all sides; citations and references must follow APA or school-specific format. Check
with your professor for any additional instructions.  
 Include a cover page containing the title of the assignment, your name, the professor’s
name, the course title, and the date. The cover page and the reference page are not
included in the required assignment page length.
HSA525 Strayer Assessing Financial Performance and Merger Acquisition Paper

ENGL 101 Cuyamaca College Identifying Fallacies of Deduction Discussion

ENGL 101 Cuyamaca College Identifying Fallacies of Deduction Discussion.

I’m working on a english writing question and need an explanation to help me learn.

Hello my name is Dina, I Need help with my assignment the assignment: 9.00 Module 9 Overview (READ)To-Do Date: Apr 26 at 11:59pmThis module will focus your attention on one of the rhetorical appeals, the one that is most important in academic writing, appeal to reason, also known as rational appeal, or logos. Ancient Greek philosopher Aristotle (Links to an external site.), whose work lay the foundations for Western scholarship, distinguished the three appeals that rhetors (Links to an external site.) need to consider: logos, pathos, and ethos. Pathos is an emotional appeal; appealing to human feelings helps writers or public speakers persuade their audience. Ethos is an appeal to the writer’s character, her or his credibility. Authors establish their character/credibility not so much by their credentials as by their ability to demonstrate their knowledge about the subject and their good intentions in dealing with that subject so that they will earn the reader’s trust. (Students establish their ethos by appropriately using and documenting their sources, even by following the required formatting style, such as APA, MLA, etc.) Logos is the Ancient Greek for “word,” “knowledge,” “wisdom.” Logos is used in the opening verse of the Gospel According to Saint John, which was originally written in Ancient Greek: “In the beginning was the Word, and the Word was with God, and the Word was God.” The discipline of logic also derives its name from logos, and so do various other branches of knowledge, for example, biology (life science).A reminder: Do not confuse rhetorical appeals with rhetorical strategies; the former are more general concepts that indicate the sphere of application (the reader’s mind or heart) in which persuasion is attempted. The latter represent more specific efforts of a writer to persuade the reader.Some writers, intentionally or unintentionally, misuse or abuse rhetorical appeals, especially logos, and these missteps, known as fallacies, will also be discussed in this module.Another feature that you will learn is a practical model of an argument offered by the British-American scholar Stephen Toulmin, who “updated” the Aristotelian model of the 4th century BCE; it will help you to organize your research-based argument for the term paper.
ENGL 101 Cuyamaca College Identifying Fallacies of Deduction Discussion

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