Get help from the best in academic writing.

History homework help

History homework help. This is a paper that is focusing on the Describing the motion of an object in one and two dimensions. The paper also provides the directions to use in writing the assignment paper.,Describing the motion of an object in one and two dimensions,Competency, In this project, you will demonstrate your mastery of the following competency:,Describe the motion of an object in one and two dimensions,Scenario, You have recently joined the team at A&L, an engineering firm with a broad portfolio. A&L has recently been hired to help plan a supply drop following a natural disaster. Due to conditions on the ground, the supply drop will be done from the air. Your supervisor has asked you to use that information, as well as your knowledge of kinematics, to create a supply drop plan detailing how far the payload should be from the drop site when it is delivered. Additionally, due to adverse conditions in the area, your supervisor has asked you to prepare for two contingencies.,Directions, The plane carrying the supplies will be cruising at a constant velocity of 250 miles per hour relative to the ground and at a height of 2,650 meters above the target site. Using this information, create a supply drop plan including all required information and calculations outlined below. As you are completing your supply drop plan, remember that correct SI units are a required component of your calculations and descriptions.,1.   Construct a diagram that describes the horizontal and vertical motion of the payload. Your diagram should visually represent the initial velocity and height of the payload as it approaches the drop site. To create the diagrams, you may use drawing tools, or you may photograph or screenshot a drawing of your own. This diagram should include the following elements:, The initial ,velocity of the payload, The initial height of the payload, Horizontal distance to the drop site,2.   Using your understanding of kinematic equations and the given variables in the scenario, calculate the horizontal and vertical motion of the payload to ensure it arrives at the drop site. In your calculations, account for both the horizontal and vertical motion of the payload. Your calculations should address the following:, Initial velocity of the payload when launched, The velocity of the payload when it hits the ground,Attachments,Click Here To Download,History homework help
Cognitive Explanations of Depression. The cognitive explanation of depression basically rests the idea that disorders happen because of faulty thinking. There are other explanations for depression, and other treatments. The cognitive approach assumes that behaviours are controlled by thoughts and beliefs. Therefore irrational thoughts and beliefs cause abnormal behaviours. There are many different models that help to explain how irrational thoughts can lead to depression. Examples are: Ellis’s ABC model – This ABC three stage model was proposed by Ellis in 1962. This model claims that disorders start off with an activating event (A) for example failing an exam, which then leads to a belief (B) about why this happened. The belief can either be rational or irrational. A rational belief would be like for example “I didn’t prepare well enough” whereas an irrational belief would be “I’m too stupid to pass exams”. These beliefs then lead to consequences (C). According to Ellis, rational beliefs lead to healthy emotional outcomes and produce adaptive consequences like for example more revision needs to be done, whereas on the other hand irrational beliefs lead to unhealthy emotional outcomes and produce maladaptive consequences, including depression. Here is the flow chart of Ellis’s ABC model: Beck’s negative triad – Beck (1963) developed a cognitive explanation for mental disorders, but focussed it on depression. He believed that individuals who are depressed feel as they do due to their thinking being biased towards negative interpretations of the world and lacking a perceived sense of control. Beck then identified a ‘negative triad’ which was a cognitive approach of understanding depression, focusing on how negative expectations (schema) about themselves (e.g. I can’t succeed at anything), the world (e.g. I must be successful to be a good person) and the future (e.g. nothing will ever change) lead to depression. Beck then claimed that negative schemas may be acquired in an individual’s childhood due to a traumatic event. Experiences that might contribute to negative schemas include parental rejection, bullying at school, and the death of a sibling. People with negative schemas become prone to making logical errors in their thinking and they usually focus selectively on certain points within a situation going on while ignoring the relevant information. Cognitive behaviour therapy (CBT) is an effective treatment for all mental health problems including depression. CBT is based on the idea that how we think (cognition), how we feel (emotion) and how we act (behavior) all interact together. Basically, our thoughts determine our feelings and our behavior. It is the idea that patients learn how to notice negative thoughts when they have them, and then test how accurate they are. During CBT, what generally happens is: The therapist and patient identify the patient’s faulty cognitions. The therapist then tries to help the patient see that these faulty cognitions are not true, for example that the patient does not always fail on anything they do. Both the therapist and patient then set goals to think in a more positive perspective or adaptive ways, for example focusing on things the patient has succeeded in and trying to build on them. Even though the patient may sometimes need to glance back to past experiences, the CBT mainly focuses on the current situation. Therapists sometimes encourage their patient to keep track of a diary so that they are able to accurately record their feelings, actions and patterns. CBT differs from other depressions treatments because it focuses on specific problems for a patient and is goal orientated. Along with this cognitive behaviour treatment is educational too because therapists use structured learning experiences that teach the patient to monitor and write down their mental images and negative thoughts. Furthermore, cognitive therapy helps individuals develop alternative ways of behaving and thinking, which tries to reduce their psychological stress. Cognitive Explanations of Depression
Southwest Airlines case information and dropbox for submission.

I thought I’d kick off the Southwest Airlines assignment with a proposal on getting this done.In summary, we need to produce a journal containing lessons learned or ‘management practices worth emulating’ that we have gathered from the Nuts! book and then discussed.10x key themes:- Motivation- Leadership- Decision Making- Group dynamics and teamwork- Power and politics in organizations- Ethics and integrity- communication- Management of Change- Creation and management of organization culture- Managing one’s self and one’s time
My proposal is that we start recording any lessons we identify on the Team discussion board for this exercise “Southwest Airlines Team Project Discussion…”. We should clarify which theme the learning is relevant to, so that it’s be easier to collate into a journal at the end.(discussion these 10 themes and at least 500 words)
Southwest Airlines case information and dropbox for submission

Introduction In 1818, Mary Shelley published her most famous novel – Frankenstein, which became incredibly popular, and which is often thought to have spawned the whole genre of Science Fiction in literature. It has been praised for its originality and appeals to wide audiences while at the same time having great artistic value. On the other hand, Macbeth is a play written by William Shakespeare around the year 1605. Apart from their popularity and fame, at first glance, one would have trouble finding any similarities between the two works. Frankenstein is a science-fiction novel written in the Gothic tradition in the 19th century, while Macbeth is a classic play written in the Elizabethan period by William Shakespeare. However, on a closer look, it is easy to see how these two works are very similar when it comes to the overall message and idea. This is particularly evident when we compare the character of Macbeth with that of Frankenstein’s monster in terms of their tragic flaws. The transformations that corrupted Frankenstein’s creature and Macbeth are both triggered by envy, making these two characters analogous. Frankenstein’s Monster

MHA-FP5014 -Assessment 3: Cost Benefit Analysis (CBA)

MHA-FP5014 -Assessment 3: Cost Benefit Analysis (CBA). I’m trying to study for my Excel course and I need some help to understand this question.

Assessment 3- Cost- Best Analysis
Create a 5–6-page cost benefit analysis that supports a risk financing recommendation for a selected organization.
Note: The assessments in this course build upon each other, so you are strongly encouraged to complete them in a sequence.
In your current and future role as a health care leader, you can expect to conduct a cost-benefit analysis (CBA) to determine whether the positive benefits of a proposed recommendation outweigh the negative costs.
By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:

Competency 1: Conduct an environmental assessment to identify quality- and risk-management priorities for a health care organization.

Specify the focus and stakeholders for a cost-benefit analysis.
Develop a value proposition for change management that incorporates quality- and risk-management concepts.
Describe strategies to influence and impact the needed changes for quality improvement.

Competency 2: Apply a risk-management model or framework to a specific risk-management priority.

Conduct a cost-benefit analysis for a risk-management intervention.

Competency 3: Analyze the process and outcomes of a care quality- or risk-management issue.

Identify relevant internal and external benchmarks, using a systems-based perspective.

Competency 5: Communicate in a manner that is scholarly, professional, and consistent with expectations for professionals in health care administration.

Use correct grammar, punctuation, and mechanics as expected of a graduate learner.

Context
In your current and future role as a health care leader, you can expect to conduct a CBA. You may be asked to offer three alternatives and to make a recommendation.
Plowman relates that “a cost benefit analysis is used to evaluate the total anticipated cost of a project compared to the total expected benefits in order to determine whether the proposed implementation is worthwhile for a company or project team.” Plowman also identified the three parts of a CBA to be the following:

Identification of potential costs.
Recording of all anticipated benefits.
Examination of the differences to determine if positive benefits outweigh negative costs.

A pre-formatted Excel spreadsheet that can be used as a template for CBAs is a good tool to have in your personal toolbox. Inputting data is simply the first step. As you fill out templates, always consider the numbers within the context of an organizational mission, strategic direction, patient safety, risk-management issues, regulatory requirements, patient and stakeholder satisfaction, and also the dynamics within the health care industry.
Reference
Plowman, N. (2014). Writing a cost-benefit analysis. Retrieved from http://www.brighthub.com/office/project-management…
Questions to Consider
As you prepare to complete this assessment, you may want to think about other related issues to deepen your understanding or broaden your viewpoint. You are encouraged to consider the questions below and discuss them with a fellow learner, a work associate, an interested friend, or a member of your professional community. Note that these questions are for your own development and exploration and do not need to be completed or submitted as a part of your assessment.

What steps do you need to take in order to align a CBA with an organization’s mission and strategy?
If you were to offer three alternative recommendations after a CBA, what types of elements would you consider to differentiate them from one another?
How would you substantiate a recommendation for reducing financial risks in a health care setting when the quality of care is involved?
What are the three parts of a CBA?

Required Resources
The following resources are required to complete this assessment.

Cost-Benefit Analysis Template [XLSX].

Resources
Suggested Resources
The resources provided here are optional and support the assessment. They provide helpful information about the topics. You may use other resources of your choice to prepare for this assessment; however, you will need to ensure that they are appropriate, credible, and valid. The MHA-FP5014 – Health Care Quality, Risk, and Regulatory Compliance Library Guide can help direct your research. The Supplemental Resources and Research Resources, both linked from the left navigation menu in your courseroom, provide additional resources to help support you.

Plowman, N. (2014). Writing a cost-benefit analysis. Retrieved from https://www.brighthubpm.com/project-planning/58181…

This article discusses how to value risk reductions in the context of benefit-cost analysis.

Robinson, L. A., & Hammitt, J. K. (2013). Skills of the trade: Valuing health risk reductions in benefit-cost analysis. Journal of Benefit-Cost Analysis, 4(1), 107–130.

This article discusses a cost analysis approach in medical education.

Walsh, K., Levin, H., Jaye, P., & Gazzard, J. (2013). Cost analyses approaches in medical education: There are no simple solutions. Medical Education, 47(10), 962–968.

This article describes the cost-benefit methodology in terms of criminal justice policy.

Manski, C. F. (2015). Narrow or broad cost–benefit analysis [PDF]? Criminology & Public Policy, 14(4), 647–651.

Additional Resources for Further Exploration
You may use the following optional resources to further explore topics related to competencies.
Risk-Management Textbooks

Kavaler, F., & Alexander, R. S. (2014). Risk management in health care institutions: Limiting liability and enhancing care (3rd ed). Burlington, MA: Jones and Bartlett. Available from the bookstore.
Youngberg, B. J. (2011). Principles of risk management and patient safety. Sudbury, MA: Jones and Bartlett. Available from the bookstore.

Risk-Management Professional Organizations

The Risk Management Association. (n.d.). Retrieved from https://www.rmahq.org/Default.aspx
American Hospital Association. (n.d.). American Society for Health Care Risk Management.Retrieved from http://www.ashrm.org/

Assessment Instructions
Note: This assessment should be completed third.
Preparation
Scenario
Suppose an issue has emerged in your organization that presents significant risks to the stakeholders involved. Your supervisor has asked you to conduct a CBA, make a recommendation, and present it to the board of directors. You are expected to consider the numbers within the context of the organizational mission, strategic direction, patient safety, risk-management issues, regulatory requirements, patient and stakeholder satisfaction, and the dynamics within the health care industry.
Select a relevant issue within your workplace (or one from the Suggested Resources) for which a CBA may be conducted. The CBA should include one of the following course-related topics:

Quality.
Patient safety.
Risk management.
Regulatory standards.
Compliance.
Patient and stakeholder satisfaction.

Instructions
Step One: Identify Costs
Apply the process from Writing a Cost-Benefit Analysis article (from the Required Resources) to identify costs:

Make a list of all monetary costs that will be incurred upon implementation and throughout the life of the project. These include start-up fees, licenses, production materials, payroll expenses, user acceptance processes, training, and travel expenses, among others.
Make a list of all non-monetary costs that are likely to be absorbed. These include time, low production of other tasks, imperfect processes, potential risks, market saturation or penetration uncertainties, and influences on one’s reputation.
Assign monetary values to the costs identified in steps one and two. To ensure equality across time, monetary values are stated in present value terms. If realistic cost values cannot be readily evaluated, consult with market trends and industry surveys for comparable implementation costs in similar businesses.
Add all anticipated costs together to get a total costs value (Plowman, 2014).

Step Two: Identify Benefits
Continuing with the CBA, proceed with the identification and quantification of benefits, per Writing a Cost-Benefit Analysis article.

Make a list of all monetary benefits that will be experienced upon implementation and thereafter. These benefits include direct profits from products or services, increased contributions from investors, decreased production costs due to improved and standardized processes, and increased production capabilities, among others.
Make a list of all non-monetary benefits that one is likely to experience. These include decreased production times, increased reliability and durability, greater customer base, greater market saturation, greater customer satisfaction, and improved company or project reputation, among others.
Assign monetary values to the benefits identified in steps one and two. Be sure to state these monetary values in present value terms as well.
Add all anticipated benefits together to get a total benefits value (Plowman, 2014).

Cost-Benefit Analysis
Enter the cost and benefit data you developed for the CBA in your preparation steps into the Cost-Benefit Analysis Template, linked in the Required Resources.
Then, write an analysis in which you do the following:

Describe the organizational, program, or departmental issue for which you have created the CBA.
Evaluate the cost versus benefit according to the general guidelines outlined by Plowman’s 2014 article, which you read in the preparation for this assessment.
Make a recommendation as to whether the benefits are sufficient to outweigh the costs of the proceeding.
Describe the systems-based context for your recommendations, integrating the CBA within the organization as a whole.
Describe how the issue relates to the organization’s vision, mission, and strategic direction.
Provide a rationale that explains how your recommendations are appropriate for your organization’s capacity and strategy.

Your analysis should use proper APA style and formatting and include the following sections. Each section, except the title page, should include the appropriate section heading.

Title page: Use APA formatting and include the following:

Assessment number (Assessment 3).
Your name.
The date.
The course number (MHA-FP5014).
Your instructor’s name.

Abstract: Include a one-paragraph summary of analysis content. This is not an introduction to the topic, but a summary of the entire analysis. Make sure to double-space.
Issue description.
CBA evaluation.
CBA recommendations.
Context for recommendations.
Relationship to vision, mission, and strategy.
Rationale.
Conclusion.
References.
Appendix: Attach your completed Cost-Benefit Analysis Template.

Additional Requirements

Written communication: Written communication should be free from errors that detract from the overall message.
Length of paper: 5–6 typed, double-spaced pages.
Font and font size: Times New Roman, 12 point.
Appendix: Include your Cost-Benefit Analysis Template as an appendix to your analysis.

Reference
Plowman, N. (2014). Writing a cost-benefit analysis. Retrieved from http://www.brighthub.com/office/project-management…

MHA-FP5014 -Assessment 3: Cost Benefit Analysis (CBA)

The United States Federal Government’s Use of Cyber Operations

research paper help The United States Federal Government’s Use of Cyber Operations. To determine where cyber operations are beneficial or harmful, we must first know what they are. According to James E. Cartwright, General of the United States Marine Corps, cyber operations are defined as “the employment of cyber capabilities where the primary purpose is to achieve objectives in or through cyberspace. Such operations include computer network operations and activities to operate and defend the global information grid.” Now that we have a definition, we must determine what we are weighing as most beneficial or most important. I offer the following framework to determine the benefits or harms of cyber operations, lives. If cyber operations have saved more lives than hurt, then they are beneficial. If the opposite is true, then cyber operations would be harmful. We will first look at arguments promoting cyber operations, then those against. Finally, we will weigh the benefits and harms and determine whether cyber operations are good or not. The first argument presented will be limiting terrorism and promoting peace within the middle east. The United States use of offensive cyber operations within the region have reduced physical boots on the ground. The cyber operations do this by trading off physical military attacks and defense with cyber-attacks. Battles of the future will be waged online. Reducing boots on the ground is key to stopping anti-American sentiment as “military intervention and nation building efforts, even at current “light footprint” levels, cause more problems than they solve, including spawning more anti-American sentiment and creating, rather than diminishing, the conditions that lead to terrorism.” (CATO) Once we reduce the military personal in the middle east, then this sentiment that leads to terrorism will be diminished. Without the anti-American sentiment, even current terrorist groups no longer have that specific reason to go after the us, and terrorist recruitment in those areas would be down. Secondly, cyber operations limit online terrorist recruitment. Over the past few years, thousands of individuals from the west have become indoctrinated, and continuously radicalized until they physically go and join these groups. Cyber operations are key to solving this, as recent cyber operations have had monumental success in shutting down the infrastructure of ISIS. Shutting down the infrastructure stops ISIS and other terrorist groups from putting up websites. If instead cyber operations were to just attack the websites, then ISIS could put a new one up within minutes, and nothing would change. However, by shutting down infrastructure, ISIS is no longer able to put up websites for the time that the computers and servers are down, which stops foreign recruitment for that month that its down. Russia is currently expanding at the fastest rate of any country. This is bad for a multitude of reasons. Russia is known for violating human rights and not promoting democracy. Cyber operations deter Russia in a couple key ways. The first of which is deterrence. Offensive cyber operations could instill a fear of retaliation into Russia. The United States has begun to attack Russia’s power grid, and if need arises, shut it down. Shutting down Russia’s power grid is a bold move on the United States part, resulting in costing Russia millions of dollars as well as killing civilians. Russia would then be so afraid of doing something wrong, and the United States shutting it down again, that they would stop their imperialistic tendencies. United states cyber operations result in a unified NATO, that checks Russian aggression. NATO currently does not have a cyber command force. This means that NATO relies heavily on the United States cyber operations for protection. The United States defense department has announced a new plan, that says that the United States is not only willing to become NATO’s crutch and protector but has committed to becoming more offensive and defensive on behalf of NATO allies. If NATO becomes a unified front, then NATO can check Russian aggression towards Ukraine, and other countries where Russia is becoming imperialistic. Look to Iran, where cyber operations are being effectively used to prevent a war between the United States and Iran. President trump has decided to pull back from a retaliatory strike against Iran for the downing of a surveillance drone. Instead of using the classic missiles and guns, trump has decided that cyber operations are the war of the future, and instead approved a cyber strike that disabled computer systems used by Iran’s Islamic revolutionary guard corps to control rocket and missile launches. Not only did these cyber operations result in the stoppage of Iran’s ability to launch missiles against us and prevent United States death, these cyber operations also prevented Iranian civilian death, as missile strikes, and guns are bound to have collateral damage. In Iran, Offensive cyber operations are key to continuing trade through the strait of Hormoz. The strait of Hormoz is a narrow passage in the Persian Gulf between Omani and Iranian territory, it facilitates the movement of 30 to 35 percent of the world’s maritime oil trade. Close to 17 million barrels of oil travel through the strait each day, and all Persian Gulf shipping must travel through it. Recently, Iranian leadership is threatening to close the strait. Not just close the strait to the United states but to the world. This would stop the trade of 35 percent of the world’s oil, just like that. If this goes through and the strait is closed, then “oil could surge to $250 a barrel” from the current price of 57.24 dollars. This would result in the prices of gas shooting up and being extremely detrimental to many world economies. According to CNBC, “oil gained more than 20 percent in the first half of 2018, and odds have been rising that higher crude oil prices will spark the next economic downturn. This should not come as a surprise for any investor who is a student of market history: The last five U.S. recessions were preceded by a rise in oil prices.” Offensive cyber operations can prevent Iran from closing the strait as a report form the Fifth domain finds that “more recently, in June, the United States carried out cyberattacks against Iran in response to Iranian disruptions of shipping through the Strait of Hormuz and the downing of a U.S. surveillance drone. At the same time, two cybersecurity companies reported a spike in Iranian cyberattacks against U.S. government and critical infrastructure targets.” They state that these cyber operations seem to have had the benefit of providing response options short of armed conflict, preventing a war and providing a precedent of deterrence against Iran closing the Strait. Cyber operations are key in preventing many international relations issues and may economic ones as well. The benefits of cyber operations I have laid out as my arguments are as follows: Cyber operations unify NATO and deter Russia’s imperialistic encroaches upon Eurasian countries, cyber operations are key in helping prevent the spread of terrorism, and cyber operations have been shown to stop the strait of Hormoz from being closed. Overall, cyber operations have saved thousands upon thousands of lives, and prevented the retaliation strikes that would cause millions more. For all these reasons, cyber operations are an extremely one-sided debate. Cyber operations are on the side of technology advances humanity, not hurting it. Sources: Cartwright, James E. “Joint Terminology for Cyberspace Operations.” 2010-11 Joint Terminology for Cyberspace Operations, http://www.nsci-va.org/CyberReferenceLib/2010-11-joint Terminology for Cyberspace Operations.pdf. Denning, Dorothy E, and Bradley J. Strawser. “Moral Cyber Weapons.” Moral Cyber Weapons, https://faculty.nps.edu/dedennin/publications/Moral Cyber Weapons – Part-II-CH-6 – 24Oct2013 (3).pdf. Halpern, Sue. “How Cyber Weapons Are Changing the Landscape of Modern Warfare.” The New Yorker, The New Yorker, 18 July 2019, www.newyorker.com/tech/annals-of-technology/how-cyber-weapons-are-changing-the-landscape-of-modern-warfare. Johansson, Anna. “The Future of War Is Cyber.” The Next Web, 4 Mar. 2019, https://thenextweb.com/contributors/2019/01/21/the-future-of-war-is-cyber/. Lamothe, Dan. “How the Pentagon’s Cyber Offensive against ISIS Could Shape the Future for Elite U.S. Forces.” The Washington Post, WP Company, 28 Apr. 2019, www.washingtonpost.com/news/checkpoint/wp/2017/12/16/how-the-pentagons-cyber-offensive-against-isis-could-shape-the-future-for-elite-u-s-forces/. Lawson, Sean. “What Will Be the Effect of the Latest US Cyberattack on Iran?” Fifth Domain, Fifth Domain, 23 Oct. 2019, www.fifthdomain.com/thought-leadership/2019/10/23/what-will-be-the-effect-of-the-latest-us-cyberattack-on-iran/. Magen, Amichai. “Fighting Terrorism: The Democracy Advantage.” Journal of Democracy, https://www.journalofdemocracy.org/articles/fighting-terrorism-the-democracy-advantage/. Mitts, Tamar. “From Isolation to Radicalization: Anti-Muslim Hostility and Support for ISIS in the West: American Political Science Review.” Cambridge Core, Cambridge University Press, 26 Nov. 2018, https://www.cambridge.org/core/journals/american-political-science-review/article/from-isolation-to-radicalization-antimuslim-hostility-and-support-for-isis-in-the-west/C11A754C706DB9F9CAD86D1486A9B97A#. Slav, Irina. “Oil Could Surge to $250 a Barrel If Iran Follows through with Its Threat to Close a Key Choke Point, Analyst Says.” Business Insider, Business Insider, 10 July 2018, www.businessinsider.com/oil-price-250-a-barrel-iran-closes-strait-of-hormoz-2018-7. “Step Back: Lessons for U.S. Foreign Policy from the Failed War on Terror.” Cato Institute, 12 Sept. 2019, https://www.cato.org/publications/policy-analysis/step-back-lessons-us-foreign-policy-failed-war-terror. Timmullaney. “Risks Are Rising That Oil Prices Will Cause next Recession.” CNBC, CNBC, 23 July 2018, www.cnbc.com/2018/07/13/risks-rising-that-oil-prices-will-cause-next-recession.html. “Why Iran Is Threatening to Close the Strait of Hormuz.” RealClearDefense, www.realcleardefense.com/articles/2018/07/06/why_iran_is_threatening_to_close_the_strait_of_hormuz_113583.html. The United States Federal Government’s Use of Cyber Operations

Diagnostic Imaging and Spirometry Case Studies

Diagnostic Imaging and Spirometry Case Studies. Can you help me understand this Health & Medical question?

Complete the Diagnostic Imaging and Spirometry Case Studies by answering the questions associated with each scenario.
access UpToDate. See “Office Spirometry” and “Flow Volume Loops”
These resources may be helpful to you.
Other resources:

Haynes J. M. (2018). Basic spirometry testing and interpretation for the primary care provider. Canadian journal of respiratory therapy : CJRT = Revue canadienne de la therapie respiratoire : RCTR, 54(4), 10.29390/cjrt-2018-017. doi:10.29390/cjrt-2018-017
Diagnostic Imaging and Spirometry Case Studies

University of Central Florida Entrepreneurship Startup Question

University of Central Florida Entrepreneurship Startup Question.

This assignment asks you to describe a prototypical person experiencing the problem that interests you. The most common professional tool used to develop these types of descriptions is a customer persona. These can vary in format quite a bit (scroll through this article to see some contemporary formats – https://www.justinmind.com/blog/user-persona-templates/ (Links to an external site.)). Most typically they look something like this:You should notice a few things about this example.Notice the name – it’s a funny, fake name (with a motto!) meant to evoke a “cartoon character” (stereotype) that’s makes it easy to understand and imagine this important character in your startup story.Notice the demographic characteristics – these can help you (and your allies) find, contact, sell to, and support those who experience your problem.Notice the goals (jobs-to-be-done) and frustrations described – you can leverage your characterization of your problem to develop these descriptions. Notice the habits and favorites listed – these provide insights on what your user/customer knows, likes, and does on a recurring basis (frequently), perhaps limited to things broadly related to the problem you are hoping to address.Now it’s your turn. This assignment requires you to develop a characterization of an imaginary character – sometimes called a “customer architype” – who represents the type of person you intend to help (your user/customer). In storytelling terms, this is a description of the “victim” that you (the hero) will rescue from the problem (the villain). Once these characters are in place, the rest of your startup story can unfold! Please follow the instructions below to complete this assignment. GradingYour grade for this assignment will be assessed using the rubric below. RubricStarter Step Rubric (20 points)Starter Step Rubric (20 points)CriteriaRatingsPtsThis criterion is linked to a Learning OutcomeClarity10 ptsExcellentDescriptions are exceptionally specific, vivid, and clear9 ptsGreat8 ptsGoodDescriptions provide adequate clarity but lack detail and richness7 ptsFair6 ptsAverageDescriptions are below expectations, often vague or cryptic5 ptsSlightly Below Average4 ptsBelow AverageDescriptions are far below expectations and difficult to understand3 ptsPoor2 ptsVery PoorDescriptions are unclear, confusing, and inadequate1 ptsUnsatisfactory10 ptsThis criterion is linked to a Learning OutcomeThoroughness10 ptsExcellentDescriptions are complete and very thorough and thoughtful9 ptsGreat8 ptsGoodDescriptions are complete and somewhat thorough and thoughtful7 ptsFair6 ptsAverageDescriptions are complete but seldom thorough and thoughtful5 ptsSlightly Below Average4 ptsBelow AverageDescriptions are partially incomplete3 ptsPoor2 ptsVery PoorDescriptions are mostly incomplete1 ptsUnsatisfactory10 ptsTotal Points: 20PreviousNext
University of Central Florida Entrepreneurship Startup Question