Hilton Hotels Corporation Essay

Leadership and Management

200 words and 2 references each: A) Describe the difference in roles between leadership and management. Explain how the goals of management and leadership overlap and provide one example. As a nurse leader, describe how you can facilitate change by taking advantage of this overlap.   B) Compare two leadership theories. Provide an overview of each and discuss the strengths and weakness in relation to nursing practice.  C) Review your state’s mandated reporter statute. Provide details about this in your post. If faced with a mandated reporter issue, what are the steps in reporting the issue? Create a mandated reporter scenario and post it. Respond to one of your peer’s scenarios using the guidelines for submission/reporting in your state. Be sure to include a reference to your state’s website related to mandated reporting. 

Automated tests using Selenium, the JUnit-based test framework for web applications.

cheap assignment writing service Automated tests using Selenium, the JUnit-based test framework for web applications..

Use the facts server (small web application) in the attached facts.zip file. You will need to test the it using input space partitioning. Analyze the inputs and create an input domain model (IDM). Use the base choice criterion (BBC) to design tests. Automated your tests using Selenium, the JUnit-based test framework for web applications. Run your tests.SubmissionSubmit four items in class, on paper:1.Your input domain model2.Your test designs, including the values and expected results, at the design abstraction level3.Your automated tests4.A screen shot and printout of the results of running your testsNote:Need to keep in mind several factors.The quality of your input domain modelProper use of BCCCorrect implementation of your automated testsResults of running your tests.
Automated tests using Selenium, the JUnit-based test framework for web applications.

Theories of Government: National Socialism

Name: Jamie Cox Title: National Socialism (Nazism) Element 1 (450-500 words): Racialism (You need to show you fully understand what this element means and why its important) In contrast to other theories of government, National Socialism (Nazism) is unique in it is sense of racial categorisation. Nazism held the unique ideology of an existence of an Aryan race that was understood to be superior to all other races. Consequently, Nazism accentuated the existence of a racial conflict between the Aryan race and others. Context from Nazi Germany indicates that this ideology was concentrated on those who identified as Jewish. Nazism in particular viewed the Jewish population as a mixed race that had infiltrated multiple societies, and was subsequently responsible for the exploitation and repression of the Aryan race. As such, this played a pivotal role in the political agenda and policy roll-out of Nazi Germany. Social Nationalism supported the concept that in order to preserve its citizens perceived racial purity, a number of policies and laws needed to be invoked. These polices and laws were introduced into Nazism in 1935 and were consequently labelled the Nuremburg Laws. In context to Nazi Germany, the implementation of these laws at first, only pertained to preventing the sexual relations and marriages between Germans and Jews. However, this was later extended to Gypsies and other Ethnic groups. In Nazi Germany these minorities became labelled as “alien blood” (REFERENCE). Accordingly, relationships between Aryan and non-Aryans were now punishable under racial laws as ‘race defilement’ (REFERENCE). After some time, the race defilement laws were extended to encapsulate all foreigners (non-Germans) (REFERENCE) as such, a racial scale formed of non-Aryans. In Germany, to maintain ‘purity’ of the Aryan race, the Nazis eventually sought to exterminate Jews, Romani and even the physically and mentally disabled. In contrast to this, other minorities that were deemed “Degenerate” were not targeted for extermination, but were excluded from society. These other groups included homosexuals and political opponents. In Germany, this concept of racial superiority derived from the ideologies of National Socialism, eventually resulted in efforts to ‘purify’ the German people through the science of improving a population by controlled breeding to increase the occurrence of desirable heritable characteristics, put simply ‘eugenics’. This eventuated into the compulsory sterilization or involuntary euthanasia of physically or mentally disabled people. It can be argued that the element of racialism is important in the theory of National Socialism because racial purity is a defining feature and driving force through most of its ideologies and policies. Racialism sets Nazism apart from similar theories such a Fascism as Nazism holds to the idea of a superior race, where as the latter does not. Racialism was a justification for the implementation of most policies effecting many areas of society from health and education, to civil liberties and freedom. As highlighted, Nazi Germany implemented ‘racial hygiene’ policies as soon as they came to power. In 1933, they invoked laws that called for the compulsory sterilisation of people with a range of conditions such as epilepsy and schizophrenia. They also invoked the extermination of the Jewish population which led to the re-shaping of an entire society. Hitler, the leader of National Socialism declared that racial conflict was necessary to save the German people from suffering. Consequently, racialism is a key defining factor in National Socialism as the Government must actively promote the perfect race. Element 2 (450-500 words): Sex and Gender National Socialism advocated the ideology of excluding women from political involvement. As such, Nazism confined women to the domains of Children, Kitchen and Church (REFERENCE). Despite contemporary conceptions about sex and gender, historical context shows that women enthusiastically supported the regime (REFERENCE). The ideology of sex and gender was essentially singular in nature and women were expected to produce children. As part of National Socialism ideology, Pronatalism programs offered favourable loans and grants to encourage newlyweds with incentives to birth offspring (REFERENCE). In connection with racialism, the use of contraception under Nazism was discouraged for racially valuable women in Nazi Germany. As such, abortion was forbidden through strict legal policies and mandates. These included prison sentences for those seeking an abortion and doctors willing to perform them. In contrast to this, abortion was encouraged for those who were classified as racially undesirable (REFERENCE). As part of the ideology of sex and gender in Nazism, marriage was valued not for its moral aspects but, because it provided the optimal environment for breeding. Nazism invoked agendas such as the Lebensborn program, an organisation to increase the birth-rate of ‘Aryan’ children through extramarital relations between women classified a racially pure and their male equals. As a result of the Nazis at the beginning of the war extending racial defilement laws to all foreigners (REFERENCE), pamphlets were issued to German women indicating to them to avoid sexual relations with foreigners brought to Germany and to view them as bad blood (REFERENCE). Despite laws being enacted for both genders, German women were targeted more for having sexual relations with foreign forced labourers (REFERENCE). Laws regarding the protection of German blood did not permit capital punishment for race defilement, as such special courts were set up to allow death penalty on a case basis. Real-world context highlights that women accused of such acts were marched through the streets with their head shaven and a placard around their neck detailing their crime (REFERENCE). Eventually, being sent to a concentration camp. It was part of Nazi ideals that women be publically humiliated for such crimes. In complete divergence to this, men were seen as the builders of society. As a result of, males were forced into the National Labour Service. This would occur at the age of eighteen and would last for about six-months. This was a Nazi concept of reducing the employment in the population. Nazi ideology apposed the concept of trade unions and a such replaced them with the Nazi Labour Front. Subsequently, Men worked building roads and reclaiming land. They also lived in camps and marched to work everyday. After this program, men were then drafted into the military service for two years as part of conscription. This particular element is important to the ideals of Nazism as it indicative of how society was uniquely shaped through the division of sex and gender. Men were seen as standing up for the people through forced labour and military conscription, where as women were the producers of the nation, through birthing children and looking after the home. This particular element also saw the introduction of programs and mandates that saw the implementation of capital punishment for having sexual relations with a foreigner. It also saw the introduction of organisations that allowed ‘racially valuable’ men to have extramarital sex. Sex and gender highlights the masculinity of National Socialism, as women were forbidden from politics, men were the decisions makers. Element 3 (450-500 words): Regulation of The Economy Nazism did not follow traditional economic incentives, rather the German Nazis offered incentives of a political nature more inline with their ideologies. These incentives included the elimination of organised labour groups, rearmament and biological politics (REFEENCE). At the establishment of Social Nationalism in Germany, various work programs designed to establish full-time employment for the German population were instituted. Nazism supported the concept of nationally supported projects. Examples of which include the Autobahn, the introduction of an affordable car and the bolstering of businesses and employment through military rearmament (REFERENCE). In context to Nazi Germany, this saw the rate of employment decrease by forty percent in one year, thus encouraged Germans to support the ideologies and concepts laid down by National Socialism. In its efforts to protect its ‘racially valuable’ population, the German People in this case and its currency from volatile market forces. Nazism promoted the implementation of social policies such as a National Labour Service, state-provided national health service, guaranteed pensions and an Agrarian settlement program (ASP). The ASP was a particular important policy to Nazism as it did not just correspond to the economy, but to their geopolitical conception of an aggressive expansion of Germany. Nazism also believed that the acquisition of agricultural land and soil was requisite in moulding the German Economy. Social Nationalism was also supported of private ownership. Indicating that it useful in encouraging creative competition and technical innovation. It was however, insisted that it has to conform to the ideologies of Nazism. As a result of this, private property rights were conditional upon economic mode of use. If it did not advance the Nazi economic goals then the state could acquisition it (REFERENCE). Under Nazi economics, free competition and self-regulating markets diminished. Although the privatisation of public properties and public services was supported they also increased economic state control. Social Welfare policies were also supported with the implementation of the National Socialists People’s Welfare organisation (REFERENCE). This particular organisation oversaw charitable activities and essentially became the largest civic organisation in Nazi Germany (REFERENCE) Regulation of the economy is also an extremely important element of Nazism. Under National Socialism, it was believed that the economy was not just about the generation of wealth and technical progress, but the improved quality of life for its citizens. As such economic success was also paramount in that it provided the means and material foundations necessary for military conquest.

MKT 498 University of Phoenix Integrating Marketing Communication Responses

MKT 498 University of Phoenix Integrating Marketing Communication Responses.

1. Respond to the following in a minimum of 175 words: Define Integrated Marketing Communication (IMC) tools. How do these tools help create successful marketing campaigns? Provide examples. 2. Reply to at least 2 of your classmates. Be constructive and professional in your responses.Response 1. According to the Management Study Guide, “Integrated Marketing Communication tools refer to integrating various marketing tools such as advertising, online marketing, public relation activities, direct marketing, sales campaigns to promote brands so that similar message reaches a wider audience. Products and services are promoted by effectively integrating various brand communication tools”. Integrated Marketing Communication tools also need to effectively communicate with its targeted audience. This can be achieved by understanding the clients needs and expectations, know what you want to communicate with the client, carefully design your message, identify the various channels of communication, have a budget set in place, and measure the results.Some examples of Integrated Marketing Communication Tools include: Advertising, Personal Selling, Direct Marketing, Sponsorship, Mobile Marketing, Social Media Marketing, Public Relations, and Sales Promotions. An example of Personal selling would be Avon, Itworks, or Thrive where the sales representative has to sell the product or services to the clients. Personal selling includes prospecting clients, making appointments or throwing parties, share what the product has to offer, answer all the client’s questions, and closing the sale.https://www.managementstudyguide.com/integrated-ma…Response 2. Hi Class and Mrs. TeagueIntegrated Marketing Communication tools refer to integrating various marketing tools such as advertising, online marketing, public relation activities, direct marketing, sales campaigns to promote brands so that similar message reaches a wider audience. Products and services are promoted by effectively integrating various brand communication tools. According to integrated marketing communication, all aspects of marketing communication work together to promote brands more effectively among end-users and also for better results. Brands are promoted through advertising, sales promotions, banners, hoardings, public relations, social networking sites and so on simultaneously to increase brand awareness among potential end-users.’One of the most effective ways to promote brands is through effective communication. Organizations need to communicate well with not only the potential customers but also existing customers. Communicating effectively not only strengthens relationship with your clients but also gives organizations an edge over competitors. Remember, effective communication enables message and relevant information to reach the recipients in the desired manner. Why would a customer invest in your brand if he/she is not aware of the product’s features and benefits? The unique selling points of brands need to be communicated well to the end-users by effectively integrating various brand promotion tools.Following are the various ways which enable organizations to communicate effectively with customers.AdvertisingOnline PromotionsDirect MarketingHoardings, BannersPR ActivitiesInternet, Emails and so on.Marketers need to promote two-way communication with customers. The feedback of customers is essential and should be monitored regularly, if you really wish to survive in the long run. Your customers must be able to reach you conveniently for them to develop a sense of attachment and loyalty towards your brand.Various modes of brand communication need to be managed effectively so that similar message reaches customers. For example, if your advertisement says your products are ecofriendly, the bill boards, and banners must also share the same
MKT 498 University of Phoenix Integrating Marketing Communication Responses