Course/Required Text ORG 6520 Professional Ethics, Standards of Practice

Course/Required Text
ORG 6520 Professional Ethics, Standards of Practice[supanova_question]

Intersectionality Essay prompt for Research;Jean Toomer

Intersectionality Essay prompt for Research;Jean Toomer.

In the short story, Becky, Jean Toomer renders the situation of a woman. Is the concept of intersectionality relevant to an analysis of Becky? If so, in what ways is an intersectional lens pertinent? Or is intersectionality just a buzzword that has no relationship to this specific story? Write an essay that probes intersectionality as an organizing principle to evaluate Becky. The last page will be the list of your works cited. Please underline your thesis. Your essay must cite at least three peer-reviewed sources.

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Being a franchisor/franchisee – Do you prefer ADF, IF or MUF? Cost leadership or differentiation?

Course/Required Text ORG 6520 Professional Ethics, Standards of Practice Being a franchisor/franchisee – Do you prefer ADF, IF or MUF? Cost leadership or differentiation?.

This activity centres around the following article: Garg, VK, Priem, RL, & Rasheed, AA 2013, ‘A theoretical explanation of the cost advantages of multi-unit franchisingOpen this document with ReadSpeaker docReader’, Journal of Marketing Channels, vol. 20, no. 1/2, pp. 52–72. Discuss the following questions based on the above-mentioned journal article. Support your views using relevant literature and examples from your work experience. Being a franchisor/franchisee: (you must choose one and keep for both question) Q1) Would you prefer to use area-development franchising (ADF) or incremental franchising (IF) within multi-unit franchising (MUF)? Q2) To gain a competitive advantage, would you prefer cost leadership or differentiation?

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Explain the return and risk relationship concept in finance.

Explain the return and risk relationship concept in finance..

PART C

Explain the return and risk relationship concept in finance. Describe a situation whereby a department’s attitude is: Risk Neutral, Risk Adverse, and Risk Seeking. Explain and critically analyse the distinction between Decision tree, Expected value and Maximax, Maximin and Regret criterion can be used for decision-making under conditions of risk and uncertainty. The managing director of Bounce Ltd. has asked you to explain how each method of the above can be applied in decision-making and comment on the strengths and limitations of each method. (25 marks) Presentation – marks will be awarded for producing a professional report (suitable for use in a business situation such as that described above). (5 marks) [Part C Total 30 Marks] Further assignment information SUBMISSION GUIDELINES: WORD LIMIT Your report should be of no more than 1,500 words in length (excluding calculations). This is the maximum limit. Your report should also be appropriately referenced, where applicable, with marks for referencing being included within the professional report marks indicated above. Note that the executive summary, appendices and the list of references are not included in the word count for the report. You must state your word count on your title page. Your report should be word processed & submitted via TURNITIN system and should clearly state the names and student numbers of each member of the group. Failure to submit via TURNITIN will result in a Fail Assignment. Please note that for a group assignment, such as this, only ONE member of the group should submit a copy of the assignment on TURNITIN. Assessment criteria for this assignment are indicated by the mark allocation in the requirements provided above. Assessment Regulations There is no right to repeat a failed element of coursework. There will be penalties imposed for the late submission of coursework without permission which will only be given by Dr Frank Kwabi on the receipt of written evidence and an appropriately completed form (blank forms available from the Business School Office). These penalties are as follows; Up to 5 working days late without permission. Maximum Mark 40% More than 5 working days late without permission: FAIL.

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Strategic brand management

Strategic brand management.

This assignment is designed to allow you to demonstrate your understanding of the course material and your ability to apply it to a real-life example. Your assignment is to select a real brand and conduct an analysis for that brand. The goal of this assignment is the analysis of a brand, critiquing what has been done and suggesting changes and ideas for improvement. As a result, you should assess its sources of brand equity and suggest ways to improve and leverage that brand equity. Generally, the deeper you get into the company, the more insightful the project becomes, and the greater the likelihood that your recommendations will be implemented and you will have an impact*. You are encouraged to select a brand for which public information is readily available and the assignment should be based entirely on information from public or secondary sources, company web sites, as well as your own professional experiences and insights. I do not expect you to conduct any surveys or primary research**. *Pre-approval is needed once you select your brand. Please explain the rationale for selecting this brand in the relevant thread on the discussion forum. Components Brief introduction (max one paragraph) 1. Brand inventory – This involves an analysis of the firm’s brand portfolio and the brand’s current positioning in the marketplace the company operates in. – Owner of the brand, History of the brand, Products/Services offered under this brand, Positioning of the brand, Brand Elements (names, URLs, logos, symbols, characters, slogans, jingles, packaging), Distribution (where is the brand available?), Approximate value of the brand (include revenues, profitability, budget, etc.) 2. Brand Analysis – Offer a detailed analysis of consumers’ brand knowledge structures based on the customer-based brand equity framework • Assess brand associations at each level of the consumer-based brand equity pyramid based on secondary evidence only (e.g. based on consumer reports, consumer groups, discussion group web sites, magazines, newspapers) *** 3. Suggestions and Recommendations Summarise the extent to which the brand has succeeded or can succeed and recommend two either strategic or tactical recommendations that could improve it over the short term (i.e. 18-24 month period). Recommendations should be closely integrated to reassure brand image, awareness and equity. – Bibliography All secondary information sources such as journals, magazine articles, websites and industry reports must be properly acknowledged and formatted with in-text citations of the original source and an organized list of references. Please strictly adhere to APA guidelines (Links to an external site.)Links to an external site. for properly documenting information sources used in the final brand audit report. References are not included in the word count. – Appendix An appendix where additional figures, charts and supporting documents e.g. copies of brand materials, links to branded multi-media materials can be included. Word Count: 1500 words (+/- 10%) * Where to find brands: You can pick a brand you are familiar with or from the list of BrandZ‟s Top 100 Global Brands 2010, or Top 20 Global Retail Brands, or the Interband & Business Week‟s Top 100 Brands. ** Avoid choosing a brand that is known to be outstanding already (e.g., Apple, Coca-Cola) in that there is neither much challenge to nor excitement in documenting existing success. *** You should not be surprised to find a lack of formal marketing strategy or low level of understanding of the theoretical concepts Avoid choosing a brand that is known to be outstanding already (e.g., Apple, Coca-Cola) in that there is neither much challenge to nor excitement in documenting existing success. Ask writer he can choose whatever he wants brand but avoid choosing a brand that is known to be outstanding already (e.g., Apple, Coca-Cola) in that there is neither much challenge to nor excitement in documenting existing success.

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what is the least one formal or informal power that you can use to get each policy passed by the legislature?

what is the least one formal or informal power that you can use to get each policy passed by the legislature?.

What is at least one formal power (do not use the same formal power all of the issues) that you can use to get each policy passed by the legislature? (Unit 6 Written Lectures, Slides 5, 6 & 7) What is at least one informal power (do not use the same informal power for each of the issues) that you can use to get each policy passed by the legislature? (Unit 6 Written Lectures, Slides 8 &9) Why were these issues chosen for the campaign? Apply Formal & unformal powers to issues?

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Business Law; Anti-trust laws

Business Law; Anti-trust laws.

 A New York-based online concert-ticket seller, Songkick, has helped major artists sell passes directly to fans so as to avoid scalpers. The company recently filed a lawsuit against Ticketmaster and its parent company, Live Nation, claiming that Ticketmaster and Live Nation are engaging in anti-competitive behavior by pressuring touring artists and concert venues to not work with Songkick’s service. Songkick claims Live Nation broke federal antitrust laws, by attempting to destroy competition in the artist pre-sale ticketing services market. Artists use Songkick to offer tickets to fan-club members before they go on sale to the general public and to keep prized passes out of the hands of scalpers who want to sell them on the secondary market. The company says it has worked with artists including Kenny Chesney, Metallica, Adele and Mumford & Sons. Link (Links to an external site.) https://www.billboard.com/articles/news/8094201/ticketmaster-songkick-settle-lawsuit-110-million Do you believe Ticketmaster and Live Nation have violated anti-trust laws? Explain. In answering the question, please define what is anti-trust and refer to any key laws in the eText that apply to this case.

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Challenges that college students face

Challenges that college students face.

Describe three challenges that new or returning college students face. You May also discuss your ideas of how to overcome each of the three challenges.

 

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