Get help from the best in academic writing.

AENG 240 University at Albany Racial Discrimination in United States Essay

AENG 240 University at Albany Racial Discrimination in United States Essay.

Use the following guide and write down here reverse outlining of your working draft. In Replies, share your suggestions about how the organization can be improved or what information can be added for further development.Steps for Reverse Outlining (Downloadable version ReverseOutliningGuide.docx)1. Write down your thesis statement (you can share a revised version based off of the exercise on Monday). 2.Write down the main idea of each paragraph (= topic sentence) and categorize them (an interpretive, causal, evaluative, proposal or factual statement). Number each statement so that you can refer to it easily later.3. Evaluate the organization by answering the following questions:i) Is every topic sentence connected clearly to your thesis statement? If not, which one needs to be explained more or replaced with another statement?ii) Does your draft provide your interpretive claims more than other types of statements? (e.g. Your draft should not be mostly composed of factual statements.)iii) Is there any paragraph that contains more than one topic sentence? Which one?iv) Are there any paragraphs that repeat the same point? Which one?v) Is there any topic sentence that is not clearly connected with the previous paragraph’s content? Which one?In accordance with your answers above, explain how you would revise to make the organization flow more clearly and smoothly. Remember, a well-organized paper allows the reader to understand your point step by step with the support of evidence given in a logical flow.
AENG 240 University at Albany Racial Discrimination in United States Essay

Grand Canyon University Literature Discussion.

Compose a well developed, coherent, cohesive paragraph (8-10 sentences, please) where you address only one of the following topics/asterisks (answer all the questions associated with the one asterisk you choose) *Discuss how the playwright demonstrates the ideas of the trinity, transubstantiation, and works vs. grace in the play. How, according to your understanding of the play, does each of these topics affect the Medieval Christian?*Discuss how the play demonstrates how much drama HAS changed from the time of Oedipus Rex until Everyman AND how much drama HAS NOT changed during that time period.*Discuss how the journey taken by Everyman is an allegory and, further, how that allegory still applies to contemporary readers. Briefly explain (no more than 2 sentences) what an allegory is.Your work must be entirely your own and created for this particular assignment.For ALL topics: Be sure to include direct textual evidence and to cite that evidence and any outside sources appropriately. Type up your response in MS Word, RTF, or Open Office, and save it with a name that reflects the following: your first initial and last name, week3, and the designation of “par” for paragraph. For example, I would use: cmorrisweek3parClearly label/number your responses. If you don’t, you WILL lose points!Cite all of your answers. If you don’t, you WILL lose points.Incomplete, incorrect, and/or late work will be penalized.Work with grammatical/mechanical errors will be penalizedWork submitted in any format other than MS Word, Open Office, or .rtf will receive a ZERO.
Grand Canyon University Literature Discussion

ENC 1101 University of Central Florida How Literacy Shaped My Life Essay.

Background:We’ve started the semester by thinking and writing about our individual stories as writers in order to consider the role writing has played in our lives and the roles we might like it to play, as you have begun this discourse in the assignments thus far. Specifically, we’ve really begun talking about about the contexts in which we write and read, what writing researchers and teachers call rhetorical ecologies. “Rhetoric” is both the art and study of human interaction (and specifically persuasion) through language and symbols, so when we talk about rhetorical ecologies/situations we’re simply talking about how language/symbol use is situated in a particular time and space. This is a way of looking at the contexts in which writing and reading happen and how those influence us. The purpose of this inquiry is to begin looking closely at the uses of language in your own life and possibly identify expertise that you already bring with you to the new rhetorical ecologies you’ll encounter in both the university and beyond. That way, you can begin to figure out how to adapt that expertise to these new situations as well as identify the gaps in your experiences you might still need to fill.Your TaskWrite a personal essay (at least 1,200-2,000 words) that uses stories and artifacts to support and develop an original argument about the significance of some of your experiences as a literate individual (writer, reader, or speaker, and the like) in and across different rhetorical ecologies; in other words, what do these experiences mean and why do they matter? Look to join the conversation with the authors we’ve been reading by drawing ideas and concepts from at least two of the articles we have read in this part of the class to help you frame and discuss your stories. This might, for instance, mean talking about how you’ve learned to adapt your writing for different audiences or in response to particular constraints. Build upon the ideas of our readings, the Reading Synthesis Assignment, and the Expressions of Literacy Assignment.How does your writerly identity fit with the social identity you construct through the external artifacts you choose to represent you? You might discuss how you’ve transferred writing practices from one rhetorical ecology to help you in a different one. You might talk about how you’ve never really thought about audience in your writing. Or you might write about something else entirely.For this first Major Project, You will upload the following files (#1 and #3 should be as Word or PDF documents):1) Your final Literacy Narrative essay2) Any literacy-related artifacts referred to in the essay (Expressions of Literacies artifacts)3) A one-paragraph (at least 150 words) reflection of your experience in writing this paper. Include the following:What challenges did you face?What were your most and least favorite parts?What was the most significant takeaway from completing this essay?_______________________________________________________________________Objective:Audience: Your peers and your professor.Format: 1,200-2,000 words, MLA-formatRubric: Attached Below
SAMPLE STUDENT WORK check the additional resources————————————————————————————————————————Here, I briefly outline the moves you’ll need to make in your essay in order to accomplish the task required by this assignment. You may think of these as “sections,” if you like, but don’t feel bound by this structure: if you have a better idea for how to go about completing the task, try it out.Synthesize and respond to some of the ideas we’ve read about in this part of the course.Consider which readings have stood out to you. What ideas seem to resonate with you in some way? What seems important? As a group, what do these authors seem to be saying about literacy experiences and how they shape individuals?Rather than merely summarize each and every reading (which would take far too long and serve little purpose), be selective in what you choose to discuss. You don’t need to discuss every point or even every reading. Also, look to draw connections between texts and ideas to get them into conversation with each other. You might, for instance, contrast the ways that Murray and Brandt talk about rhetoric to introduce the way you think about audience.For an example of what this sort of source use can look like, see the introduction to Emily Strasser’s narrative in Young Scholars in Writing here.Use at least two of the readings from class ( the links to the different PDFs any of them is acceptable) in your essay and cite them both in your text and in an MLA-style works cited page (Links to an external site.) (see OWL Purdue (Links to an external site.) for details and examples of in-text citations, which you are familiar with already in this course).the PDFs:………Present your argument about your writing in and across different rhetorical ecologies.Use the material you’ve synthesized in the first part to get to your own story. Explain and qualify as you need to in order to make your particular argument as clear as possible.The texts and experiences you choose to make will vary. Just be sure you’re responding to and building off of some of the topics we’ve been discussing in the course. The best narratives will not merely repeat or apply ideas we’ve read about in class, but extend those ideas in some new and interesting way to your own story. This often happens through combining different ideas or taking up a very particular point from one of the authors we read and developing it further.You will probably discover this argument as you write about the readings, course topics, and your own experiences in the first week of the class. Often, writers don’t even fully form their arguments until after they’ve written a couple of pages or so, so that is typical.Support and develop your argument with stories about your experiences as a writer.This will likely be the largest section of your essay. Tell specific stories or anecdotes that speak to your argument in some way. Be sure to provide plenty of details. Readers aren’t familiar with you or your experiences, so paint a picture for them. If you want to talk about your writing as a member of a student organization, for instance, tell us what that writing looked like, why you were writing it, how it differed from other sorts of writing you did, who the audience was, and so forth. It’s far better (especially early in the drafting process) to present too much information than not enough.Because your literacy narrative is about you, you may find it difficult to write it without talking about yourself in the first person. Using “I” when you need to will make the piece feel somewhat informal, which is appropriate for this kind of writing.Feel free to include pictures or artifacts with your narrative. Consider what was used in the Expressions of Literacy assignment.Reflect on what you’ve learned and why any of this might matter.Your conclusion should not merely restate what you’ve already said elsewhere. Instead, use this section to address the “So what?” question: why do your arguments and stories matter? What might a reader do with these ideas?You might think more broadly about what you’ve learned about writing in general as well. How has your understanding of writing (or any of the specific course topics) shifted since beginning the course and doing this project?What questions still remain unanswered? What might you need to keep thinking about as you continue investigating writing this semester?In general, such narratives are typically around 1,200 -2,000 words (or roughly 5-8 double-spaced pages). Writing less than that will probably not give you enough space to fully develop your ideas and examples. Writing much more than that means you may have expanded the scope of this assignment too far. But exact lengths will vary, and your work will be assessed on quality, not length.————————————————————————————————Additional Resources:There are many examples of literacy narratives you might consult for ideas. Not all of these fulfill all of the requirements of this particular assignment, but they should serve as useful inspiration as you consider what to write about and how to approach this project. Some of those are listed below:Emily Strasser’s “Writing What Matters: A Student’s Struggle to Bridge the Academic/Personal Divide” (Links to an external site.)Links to an external site. in Young Scholars in Writing 5Thomas Osborne’s “Late Nights, Last Rites, and the Rain-Slick Road to Self-Destruction”Links to an external Stylus 2.2Adrien Pitchman’s “Historical and Institutional Literacy Sponsors: A Love Story”Links to an external site. in Stylus 3.2Casiana Aponte’s “Elements of a Storm: The Rhetoric Behind a 7th Grade Poem”Links to an external site. in Stylus Knights Write Showcase Special Issue Spring 2016Taylor Jones’ “Change Is Possible for Everyone”Links to an external site. in Stylus 5.2Jaydelle Celestine’s “Did I Create the Process? Or Did the Process Create Me?” Links to an external Stylus 8.————————————————————————————————What makes it good?Here are the qualities I will be looking for when I grade this assignment:Discussion of Course Readings and TopicsHow well have you demonstrated your understanding of the material we’ve been considering about writing, rhetoric, and related topics?Have you thoughtfully selected key ideas and points to include in your synthesis?How well have you drawn connections between different ideas, texts, and authors?Have you responded and added to the discussion or merely repeated what you’ve read?Originality and ThoughtfulnessHow original is your argument? Does it demonstrate that you’ve thought carefully about both the course topics and your own experiences?How clear and precise is your argument?Have you addressed why your argument matters—the “So what?” question?Use of Stories and DetailHave you developed and talked through your argument with specific stories about your experiences writing and/or reading in particular situations?Are your stories detailed enough that readers can understand the points you’re making? This will mean including particular examples and possibly related artifacts.Have you made clear connections between the stories you’re presenting and the overall argument you’re presenting so that readers can follow your thinking?OrganizationIs it clear how and why you’re moving from point to point?Do your ideas logically lead into one another?Are sections and points fully developed?In addition, all major projects you submit in this course are expected be clean and error-free as well as properly presented in MLA style. Our focus on this project, however, will be on the above criteria.———————————————————————————I attached an old literacy narrative of mine but it needs some work to meet the requirements for this assignment, I cited Brandt and Malcom X in the old one, please use the PDF’s to add citations to the narrative and also make any additional changes to meet the requierments.Malcom X is not a part of the assigned reading but i cited Malcom X because I relate to him, please use all the assigned readings I have mentioned above, they are all required for the assignment.Use MLA formatting with a page for Works CitedInclude a reflection on a separate page please read all instructions.
ENC 1101 University of Central Florida How Literacy Shaped My Life Essay

Introduction This study provides an overview of the project dedicated to the manufacture and assembly of components of a supersonic jet in France. The system components will be manufactured in five different countries and transported to the assembly point in a supply chain system linking France with the five production points (Schwalbe 2015). Here, market analysis shows that the aircraft will have a fair market value to meet the rising demand for fast air traveling in Europe, which a unique service to be offered in the airline industry. Objective The project was initiated to design and build a Falcon 24 aircraft that has a top speed of 2,400 km/h in the company’s dedicated assembly plant in Toulouse, France. Business Objectives In line with the growing potential market size and growth in demand for unique air travel services, the business objective is to design and build an aircraft to create jobs and provide high-speed air travel services. 1 When the high-speed aircraft comes into operation, the new service will reduce operational expenses by $1 million per year. 2 The profit margin will increase by 20%. 3 The project will be delivered within 15% of the approved budget and 90% of the approved time frame. Purpose and justification According to Cooke-Davies (2002), the project involves the design and production of an aircraft that has a supersonic speed of 2,400 km/h. The aim is to address the needs of the increasing number of customers who want to travel faster for business functions and official duties. Evidence of the existence of the market is based on statistical data that was generated from market intelligence reports by different airlines (Cooke-Davies 2002). The Aircraft will tap into the increasing size of the market, which is an opportunity that has not been exploited by other aircraft manufacturers. The aircraft uses the state of the art technology that has been tested and proved to work efficiently. High-level requirements According to Jannadi and Almishari (2003), the high-level requirements are designed to provide the shortest traveling time between different destinations. This provides the necessary assurance of safety, security, and comfort. In addition, customers can access the aircraft from different airports and can land on exiting airfields that service existing aircraft (Schwalbe 2015). The aircraft incorporates state of the art technologies that enable pilots to direct it without the need for thousands of hours of piloting experience. Deliverables Deliverable 1: This a 4 engine aircraft that meets range and altitude standards and specifications required for high-speed performance aircraft. The engines are required to attain the thrust levels based on a cost-value analysis of the engines that will be attached to the aircraft mainframe. Deliverable 2: A tested and operational aircraft that meets all the safety and operational standards to ensure the safe and secure transportation of customers. That is beside the ability to achieve the higher maximum certified weights aimed at enhancing the aircraft’s maximum takeoff weight. This enables the buyer the flexibility of reselling the aircraft if the need arises. Deliverable 3: A detailed manual that shows step by step instructions on various issues such as how to operate the aircraft, carry out the required maintenance, and support other emergency services. Deliverable 4: A sustainable body design that is likely to last for 50 years and beyond before it is retired from service based on Airworthiness Directives. Deliverable 5: There is a huge profit potential given the large size of the market with a high return on investment. Deliverable 6: Because it is a high-speed plane, the aircraft will be designed to attract and accommodate additional services such as good quality meals, onboard Shower, fair costs, and high security. Deliverable 7: The aircraft will incorporate the following equipment, communication, fire, training, services, and peculiar support equipment. In each case of the project scope, it will be necessary to ensure that the project management techniques and tools are applied appropriately. Deliverable 8: Acceptance criteria: Different project management tools will be used to address the deliverables in each case of product development to the time of delivery. Communication plan This is an important tool of the project management plan that was developed to show the relationship and key components of the project management plan. The key elements that were incorporated into the project include the stakeholders, the stakeholder register, requirements description, risk management plan, and stakeholder expectations. Get your 100% original paper on any topic done in as little as 3 hours Learn More A snapshot of the interior that illustrates the comfort of customer experiences when traveling using the aircraft is shown in figure 1. Figure 1. Interior. The project management tools evaluation criteria were based on the following points. Task scheduling: Cost of aircraft-, the capacity of 100 passengers, speed is 2400 km/h, cabin pressurization is 6,000–8,000 feet, Flight characteristics is maximum cruise altitude of 18,300 meters, Brakes and undercarriage consists of 18 degrees high angle of attack, droop nose is made to be 5° below the standard horizontal position, and it has a nonstop flight range across the Atlantic Ocean. Program Evaluation Review Technique The scheduling tools that were evaluated include the Program Evaluation Review Technique (PERT) and Gantt Charts (Schwalbe 2015). Each of the tools has its merits and demerits. The key characteristics of the PERT method include identifying the aircraft design and production activities and the expected milestones and the proper sequence of the activities that could lead to the production of an aircraft. A network diagram will be drawn which shows the beginning and end of each activity, the resources consumed in each case, and a clef estimation of the time and resources required for each activity (Verzuh 2015). In this case, the optimistic, pessimistic, and most likely time will be calculated to determine the time taken per each activity. Using the PERT method will provide the company with several benefits, which include better planning and scheduling of aircraft production activities, a better estimation of the required resources, avoidance of repetitive activities, and the ability to reschedule activities in case of problems occur. Despite the use of the PERT method, it was seen prudent to evaluate the use of the Gantt chart based on its usability and benefits to the project. Critical path method Research studies show that the critical path method is a reliable and effective approach that can be used to show the relationship between two activities in an activity diagram. The rationale was to minimize efficiency in project time and costs and to enable the project manager to effectively monitor the project cash flow. The path process, the inputs and expected outputs to and from the critical path include the project tasks and the time for each task (Verzuh 2015). We will write a custom Report on Falcon 24 Aircraft: Project Management specifically for you! Get your first paper with 15% OFF Learn More Besides, it is appropriate for the project manager to clearly indicate task dependencies and the sequence in which each of the tasks is done. In the context of the project at hand, the tasks include developing a scope statement, which shows the details of the project, the requirements, and justification for the project among other tasks. Tasks that are likely to take the longest time and the shortest time can be determined using this method. Gantt chart If used, the Gantt chart is a tool that provides the project manager with the capability to visually identify the time assigned to each activity, making it easy and simple to understand the flow of activities (Schwalbe 2015). It is also possible and easy to develop a ‘what if’ analysis using the Gantt chart because of clearer communication and a better indication of the actual progress of each activity. The tool also provides the project manager with complete control of the project and more visibility. Other tools that might be used to ensure that the resources and tie are optimized properly include the critical chain method, trend analysis, and earned value management. Work breakdown structure The work breakdown structure provides a breakdown of the tasks. The rationale is to boost accountability and transparency by enabling the team manager to know and understand the project team members. Using the tool enables the project manager to identify the risks and threats in order to define appropriate risk mitigation strategies and contingency plans in case the risks cause serious adverse effects. In addition, it is imperative to use the WBS to monitor the project progress based on the project details and boost productivity. However, the weaknesses related to the use of WBS include time-consuming, the problem of identifying the requirements, putting together very many tasks to perform, and the inability to get some details correct. Resource management: The project manager will use multiple documents to appropriately assign the resources available to ensure efficient and effective utilization of resources including using priority status and task assignments. Collaboration: The free flow of information between different manufacturing points will be done using secure web-based applications to share data and knowledge on the production of aircraft component parts before they reach the appointment of assembly. Time tracking: This will allow the project manager to be able to track the design and production activities to ensure that each activity is on track and within the situated schedule. Design and construction process: The activities are closely linked. Each cycle of the project life factored the following activities to ensure that the resources were properly utilized. The elements include satisfying conditions peculiar to the construction site, compliance with the local environmental standards, and little demand for changes to the design of the product due to rapid technological changes. Responsibility for shop drawing: The responsibility of designing will be provided by the trained and well-skilled engineers. However, the project manager in consultation with engineers will source appropriate materials and technology for the construction of the aircraft. Economic feasibility: As detailed in figure 2, in order to increase profit and make the project economically feasible, the assembly point of the aircraft will be based at one central point to ensure that the cost of production is kept to a minimum. However different components will be manufactured in different countries to optimize the cost of production and labor so that the costs are kept as low as possible. Increasing returns to scale will trigger a decrease in the cost of production in order to keep the average cost of production as low as possible. Risk Assessment Each project has anticipated and unanticipated risks. It is worth it for the project manager to identify the risks and put in place appropriate risk mitigation measures or contingency plans to address the risks. Recession The economic uncertainty risks can be ameliorated by forecasting demand for the high-speed aircraft, use insurance premiums, increase the emergency funds, seek for new markets, and in extreme cases file for bankruptcy. Supply Chain Problems Supply chain risks can be addressed by establishing new and alternative product delivery lines, assessing the current supply chain risks, empowering the manufacturers of different components, and taking control of logistics services. Dedicated manufacturers shoal also engage each other in identifying and solving logistics problems. Not sure if you can write a paper on Falcon 24 Aircraft: Project Management by yourself? We can help you for only $16.05 $11/page Learn More Backlog of Orders The fourth risk could be a backlog of orders if the company faces a steep demand for its aircraft. Such a scenario causes a backlog of unfulfilled orders. The risk can be minimized by forecasting demand, adopting parallel production, and use a calibrated backlog risk matrix to minimize the risk. Asset risks The fifth risk is asset risk. Asset risks arise when assets that are used for the production of the aircraft cannot be resold (Jannadi

CIEQ chap 3 Homework

CIEQ chap 3 Homework.

Before completing the activities below, skim Chapter 3 of CIEQ very well.In Current Issues and Enduring Questions, Chapter 3, please complete the following–remember that page numbers are ONLY good for the paper book. The essays to read are at the end of the Chapter in the Arguments for Analysis section. Please look for the author and essay title.1. Please read Gloria Jimenez’s essay “Against the Odds, and Against the Common Good” on pages 119-121 (paper book only) and in the Critical Thinking and Writing section on page 121 (right after the essay), please complete #1 on a google or word doc.2. Then read Alfred Edmond Jr.’s essay “Why Asking for a Job Applicant’s Facebook is Fair Game” (pages 131-134 paper book only) and in the Critical Thinking and Writing section on page 134 (paper book only) right after the essay, please complete #1 and #3 only on the same google or word doc as the Jimenez essay.
CIEQ chap 3 Homework

FIN 500 Saudi Electronic University SME Funding in Saudi Arabia Discussion

essay writer FIN 500 Saudi Electronic University SME Funding in Saudi Arabia Discussion.

There are two important questions financial managers should ask:What level of assets are needed to operate?How to finance those assets or raise capital? (The firm can use equity or debt financing or combination of both.)Select a publicly traded company (make sure your selected company is different than your classmates’) based in KSA and look (in terms of percentage) how it finances its operations using equity or debt financing.In addition, in Saudi Arabia Vision 2030 stated SMEs (Small-Medium Size Enterprises) struggles to access adequate funding from the financial institutions. Offer two recommendations how this struggle is addressed and be in alignment with Saudi Vision 2030. Search the SEU library or the Internet for an academic or industry-related article. Select an article that relates to these concepts and explain how it relates to doing business in Saudi Arabia.For your discussion post, your first step is to summarize the article in two paragraphs, describing what you think are the most important points made by the authors (remember to use citations where appropriate). For the second step, include the reference listing with a hyperlink to the article. Do not copy the article into your post and limit your summary to two paragraphs. Let your instructor know if you have any questions and enjoy your search.
FIN 500 Saudi Electronic University SME Funding in Saudi Arabia Discussion

2 discussion responses

2 discussion responses. I need support with this Marketing question so I can learn better.

125words each, and references
one: Brand image and brand equity can influence the value of the product. Yet, when a company tries to dictate a product’s price, they must keep in mind these components. Martel-Lawson (2008), points out that with a highly competitive market, customers do not buy features and benefits, but rather the value included. However, value is subjective in nature; therefore, to create value there must be complementary additives. Such value-pricing strategies can include monthly or yearly promotional plans, special packaging such as recyclable packaging, free material included in the purchase, etc. which help attract and retain customers (Martel-Lawson, 2008).
Additionally, “one of the key ways to define a perceptual differential advantage is through the brand name” (Winer & Dhar, 2016, p. 50). Brand name contributes to brand equity. Winer and Dhar (2016) define brand equity as “the value of the brand name in communicating quality or other aspects of a product” (p. 50). When a consumer is able to associate the brand with emotional or mental appeal, brand equity can be established whether in a positive or negative way. Thus, brand equity is the consumer’s perceptual value of the product; when an organization’s brand equity is high, prices can reflect.
Moreover, this is commonly found when the brand’s image is well-known or established. For example, Nike. Nike, Inc.’s iconic ‘swoosh’ gives more value to its products and as a result, more customers are willing to pay more for it. Research shows that brand familiarity promotes authenticity and affects customer purchase intentions (Luffarelli, Mukesh, & Mahmood, 2019).
On a personal note, I am guilty of purchasing a product for its name brand and as a result, have been more inclined to purchase it at top-dollar. This is due to an added value I have given to the product; however, I am not alone. This allows the company to price the product accordingly. The brand equity I give to the name brand was because of its brand creditability and marketing perceptions. This influences how the company will price its products.
Luffarelli, J., Mukesh, M., & Mahmood, A. (2019). Let the logo do the talking: The influence of logo descriptiveness on brand equity. Journal of Marketing Research (JMR), 56(5), 862–878.
Martel-Lawson, H. (2008). Value-pricing strategy: We’re not the cheapest but. Retrieved from
Winer, R. S. & Dhar, R. (2016). Marketing management (4th ed.).Boston, MA: Pearson Learning Solutions.
two: Brand equity is the brand’s value, as perceived by customer, given a set of criteria that either adds or subtracts from that said value (1). The criteria that are considered assets and/or liabilities are loyalty, awareness, perceived quality, associations, and other assets that may include patents or trademarks (1). Adding value to the customer through these criteria equates to brand loyalty, justification of pricing, competitive advantage, and success of marketing programs (1). Strong brand identity sets the stage for strong brand equity. Having a strong brand image means being able to stand out amongst the competition and have a strong value proposition (1). A strong brand image is a part of the foundation of having positive brand equity, which is the broader, overarching concept (2).
Like brand image, brand pricing is also under the umbrella of brand equity (3). Pricing gives consumers a perception of the brand which shapes the brand’s equity. Higher end pricing typically means high quality or high end, but this cannot be negated by the fact that mid-pricing as well as (EDLP) everyday low pricing has made its way into the hearts of consumers (3). As goods become more expensive consumers are looking for lower priced brands with good quality. Also, with varied markets brands have found a way to market to consumers and set pricing appropriate that region of the world (3). As marketers one must actively monitor price effect in consideration of equity because price shapes perceptions of the brand (3). The marketer’s job is to shape the effect (3).
In my current organization there are striations of costs depending on the customer’s buying group, any current promotion, which product they are purchasing, and other factors. The brand image is great and flows into positive equity based on customer’s perception of value even within a specific brand. Our top of the line product, which sells for 2k plus per unit pair keeps yet customers coming back. The company has been in business for well over 100 years and there is a great product associated with a large value. Pricing should not undermine value propositioning (3).
1. Winer, R. S. and Dhar, R. (2016). Marketing management (4th ed.). Boston, MA: Pearson Learning Solutions.
2. Keth (2016). Difference Between Brand Equity and Brand Image.
3. Pincott, Gordon (2011). Brand Equity: What’s Price Got to Do with it? Millward Brown: Point of View.

2 discussion responses

Health Equity & Socioeconomic Determinants for A Healthy Environment Discussion

Health Equity & Socioeconomic Determinants for A Healthy Environment Discussion.

Describe the importance of health equity and socioeconomic determinants of health in developing a comprehensive definition of population health safety and quality. Please relate this to our current Pandemic and minority healthcare disparities.Written assignment Rubric (1)CriteriaRatingsPtsThis criterion is linked to a Learning OutcomeContent10.0 ptsExceeds expectationsComprehensive coverage of topic. Critical analysis of topic. Assumptions explicit.8.0 ptsMeets expectationsClear understanding of topic. Advances discussion. Uses examples and applications.6.0 ptsPartially meets expectationsUnderstands concepts. Partially incorporates into assignment.4.0 ptsDoes not meet expectations.Concepts not fully understood and incorporated into assignment. Did not use examples.0.0 ptsNo activity10.0 ptsThis criterion is linked to a Learning OutcomeCritical Thinking10.0 ptsExceeds expectations”Digs deep” into topic. Considers alternatives.8.0 ptsMeets expectationsCritically analyzes topic.6.0 ptsPartially meets expectations.Limited analysis.4.0 ptsDoes not meet expectationsDoes not conduct significant analysis of topic.0.0 ptsNo Activity10.0 ptsThis criterion is linked to a Learning OutcomeReferences10.0 ptsExceeds expectationsPeer-reviewed sources. Minimum of 5 references.8.0 ptsMeets expectationsMinimum of 4 references.6.0 ptsPartially meets expectations.Minimum of 2 references beyond textbook.4.0 ptsDoes not meet expectationsOnly uses textbook as reference.0.0 ptsNo Activity10.0 ptsThis criterion is linked to a Learning OutcomeWriting10.0 ptsExceeds expectations”Journal article” quality writing.8.0 ptsMeets expectationsWriting is focused. Clear and concise response to topic. Excellent word choice.6.0 ptsPartially meets expectations.Writing somewhat focused. Partially adresses topic.4.0 ptsDoes not meet expectationsWriting does not answer question. Ideas vague and/or unclear. Does not convey coherent idea.0.0 ptsNo Activity10.0 pts
Health Equity & Socioeconomic Determinants for A Healthy Environment Discussion